| name | quarterly-listing-refresh |
| description | Quarterly check-in pipeline for an Amazon ASIN — re-runs review mining, detects sentiment shifts, generates 3 refresh concepts, polls them with shoppers, and recommends a single test to launch. Use when running `quarterly-listing-refresh {ASIN}` every 90 days for active CRO clients to catch listing decay. |
quarterly-listing-refresh — 90-Day Listing Check-In
Listings decay: competitors enter, reviews shift, keywords change. Quarterly refresh catches drift early.
Prerequisites
Invocation
quarterly-listing-refresh {ASIN}
quarterly-listing-refresh {ASIN list} # batch
Phases
| Phase | Skill | Outcome |
|---|
| 1 | review-mining (compare to last quarter's snapshot) | Sentiment shift detected? |
| 2 | competitor-sweep (compare to last quarter's matrix) | New entrants? Cluster shift? |
| 3 | keyword-cvr-leak (current state) | New leaks since last refresh? |
| 4 | If shift detected: main-image-concepts --count=3 | 3 refresh concepts |
| 5 | main-image-poll on top 3 | Shopper preference |
| 6 | Recommendation: which single test to launch this quarter | |
State Files
Each phase saves snapshot to /tmp/cro-research/.quarterly/{ASIN}-Q{N}.json for next-quarter diff.
Output
# Quarterly Listing Refresh — {ASIN}
**Quarter:** Q{N} {YYYY} | **Date:** {date}
## Drift Detected?
| Source | Status | Detail |
|--------|--------|--------|
| Reviews sentiment | {shifted up / stable / shifted down} | {} |
| Competitor SERP | {new entrants / cluster shift} | {} |
| Keyword leaks | {N new leaks} | {} |
## This Quarter's Top Action
{Single recommended action — based on biggest drift signal}
## Concepts Generated (if drift)
{3 refresh concepts + poll winner}
## Next Test Queued
- Test: {what}
- Launch: {when}
- Success metric: {what}
## Save Snapshot
Saved Q{N} state for next quarter's diff.
Reference Files
- Vault:
CRO-Knowledge-Base/06-process/ongoing-maintenance.md
Auto-Triggers
- Scheduled via
/loop quarterly quarterly-listing-refresh {ASIN} for active CRO Partners clients
- Triggered by
auto-refresh-trigger when drift signals stack
