| name | viral-campaign-ideator |
| description | Generate high-traction campaign concepts using shareability mechanics, hooks, and participation loops. USE WHEN a task matches the Craft workspace workflow for viral-campaign-ideator. |
| cluster | growth-content |
| version | 1.0.0 |
| origin | craft-agent workspace |
Viral Campaign Ideator
Use this skill to brainstorm campaigns designed for attention, sharing, and audience participation.
Trigger Conditions
- User asks for viral campaign ideas
- User wants high-reach creative concepts
- User seeks social-first growth ideas
Required Inputs
- Product/audience context
- Campaign goal
- Brand voice/risk tolerance
- Channel constraints
Workflow
- Define virality objective and metric.
- Generate hook-led campaign concepts.
- Add participation and sharing mechanics.
- Evaluate fit, risk, and execution feasibility.
- Recommend pilot and amplification plan.
Output Format
- 5-10 campaign ideas
- Why each could spread
- Risk assessment and safeguards
- Test launch plan
Guardrails
- Avoid gimmicks misaligned with brand.
- Balance novelty with clarity.
- Consider moderation and backlash risks.