monitor

name	monitor
description	Set up and manage intent signal monitoring — create businesses with ICP, subscribe to signal types, and manage subscriptions. Use when the user wants to monitor buying signals, set up intent tracking, or manage their signal subscriptions.

Max Monitor

You have access to the max CLI to monitor buying intent signals and discover leads.

Prerequisites

The CLI must be installed (npm install -g sortlist-max-cli) and authenticated (max login or MAX_API_KEY env var).

Signal Types

List all available signal types:

max signals:list

Get details on a specific signal:

max signals:get <slug>

Example slugs: linkedin-post-engagement, job-changes, funding-rounds

Business Commands

Each business represents a company you want to monitor signals for, with its own ICP.

List Businesses

max businesses:list

Get Business (with ICP)

max businesses:get <id>

Returns business details with full ideal_customer_profile.

Create Business

Auto-analysis mode (recommended) — send only website, Max analyzes and builds ICP:

max businesses:create --website https://acme.com

Manual mode — specify ICP yourself:

max businesses:create --name "Acme Corp" --data '{
  "ideal_customer_profile_attributes": {
    "target_job_titles": ["VP Sales", "Head of Growth"],
    "target_locations": ["Belgium", "France"],
    "target_industries": ["SaaS", "Technology"],
    "company_types": ["SMB", "Mid-Market"],
    "company_sizes": ["11-50", "51-200"],
    "mandatory_keywords": ["B2B"],
    "excluded_companies": ["Competitor Inc"]
  }
}'

Update Business / ICP

max businesses:update <id> --data '{
  "name": "Updated Name",
  "ideal_customer_profile_attributes": {
    "id": <icp_id>,
    "target_locations": ["Germany", "Netherlands"]
  }
}'

You need the ICP id from businesses:get to update ICP fields.

Subscription Commands

Subscriptions are active monitoring configs — they watch a signal type for a business.

List Subscriptions

max subscriptions:list --business <business_id> [--page N] [--per-page N]

Create Subscription

max subscriptions:create --business <business_id> \
  --signal-slug linkedin-post-engagement \
  --name "LinkedIn Engagement Tracker" \
  [--auto-deliver] \
  [--integration-id <overloop_integration_id>] \
  [--overloop-campaign-id <campaign_id>]

Key parameters:

• --signal-slug: which signal to monitor (from signals:list)
• --auto-deliver: auto-send leads to Overloop
• --integration-id + --overloop-campaign-id: link to Overloop campaign

Pause / Resume Subscription

max subscriptions:pause --business <business_id> --subscription <id>
max subscriptions:resume --business <business_id> --subscription <id>

Typical Setup Flow

1. List available signals: max signals:list
2. Create business with ICP: max businesses:create --website https://target.com
3. Review auto-generated ICP: max businesses:get <id>
4. Refine ICP if needed: max businesses:update <id> --data '{...}'
5. Subscribe to signals: max subscriptions:create --business <id> --signal-slug <slug> --name "My Monitor"
6. Optionally link to Overloop: Add --auto-deliver --integration-id <id> --overloop-campaign-id <campaign_id>

Guidelines

• Start with auto-analysis (--website only) and refine ICP after reviewing.
• The ICP is used to score lead fit (ICP Fit), not to reject or filter leads.
• Link subscriptions to Overloop campaigns for automatic lead delivery.
• All output is JSON — use jq to extract fields.