event-agency-skills

Event budget tracking — variance analysis, invoice aging, and payment follow-up for live event production. Use when reviewing event budgets, tracking spend vs. estimates, monitoring vendor invoices, or drafting payment follow-up messages. Triggers: 'budget', 'variance', 'invoice aging', 'overdue invoice', 'budget tracker', 'event budget', 'spend vs estimate', 'payment follow-up'.

Personalized B2B cold outreach for events — craft buyer, sponsor, and speaker prospecting emails with proven 4-touch follow-up sequences. Covers target profiling, role-specific angles, and quality checks for each email in the cadence. Triggers: 'cold email', 'outreach', 'prospecting', 'buyer email', 'sponsor outreach', 'speaker invitation'.

Event inbox digest — classify emails by stakeholder type (vendor/client/sponsor/speaker/venue) and priority tier with temporal overrides. Use when triaging event email, starting your day on an event project, or before a production meeting. Triggers: 'triage inbox', 'email digest', 'inbox digest', 'event email', 'check my email'.

Post-event performance reporting — analyze attendance, sessions, sponsor ROI, and channel attribution. Compares actuals to goals, diagnoses what worked and what didn't, and produces actionable recommendations. Triggers: 'post-event report', 'event report', 'how did the event go', 'event performance', 'post-event analysis', 'sponsor ROI', 'event debrief'.

Registration funnel analysis, campaign attribution, and segment-level conversion reporting for events. Use when analyzing registration data, measuring campaign performance, comparing attendee segments, or building post-registration reports. Triggers: 'registration analytics', 'funnel analysis', 'campaign attribution', 'registration report', 'conversion analysis', 'attendee segments'.

Speaker materials tracking, content quality, and deadline management for events. Tracks bios, headshots, session abstracts, learning outcomes, slide decks, and travel logistics with quality gates, reminder cadence, and deadline enforcement. Triggers: 'speaker management', 'speaker materials', 'speaker tracker', 'speaker status', 'speaker bio', 'speaker deadline', 'speaker reminder', 'session abstract', 'learning outcomes'.

Event vendor status tracking — monitor contracts, deliverables, and deadlines with phase-aware escalation for live event productions. Use when checking vendor status, tracking deliverables, or managing vendor communications. Triggers: 'vendor status', 'vendor tracker', 'check vendors', 'vendor follow-up', 'vendor deliverables'.