create-an-asset

name	create-an-asset
description	Generate tailored sales assets including landing pages, decks, one-pagers, and workflow demos
type	reference
version	1.0.0
category	business
last_updated	"2026-02-03T00:00:00.000Z"
source	https://github.com/anthropics/knowledge-work-plugins
related_skills	["account-research","call-prep","competitive-intelligence","daily-briefing","draft-outreach"]
capabilities	[]
requires	[]
see_also	[]
tags	[]

Create an Asset -- Skill Documentation

This is a comprehensive guide for generating tailored sales assets. Here's what it covers:

Core Purpose

The skill creates professional sales deliverables -- landing pages, presentation decks, one-pagers, and workflow demos -- customized to prospect context, audience needs, and business goals.

Seven-Phase Workflow

Phase 0: Context Detection -- Identifies seller company, collects prospect details, audience type, asset purpose, and preferred format.

Phase 1: Research -- Gathers prospect financials, leadership, brand colors, industry trends, and technology landscape based on context richness.

Phase 2: Structure Decision -- Maps purpose to recommended sections for each format type.

Phase 3: Content Generation -- Creates tailored copy referencing specific pain points and using prospect language.

Phase 4: Visual Design -- Applies dark theme styling with prospect brand colors, professional typography, and smooth animations.

Phase 5: Clarifying Questions -- Summarizes understanding and asks format-specific questions before building.

Phase 6: Build & Delivery -- Generates self-contained HTML file with instructions for deployment and sharing.

Phase 7: Iteration Support -- Enables refinements to colors, sections, tone, and structure post-delivery.

Key Features

• Format flexibility: Interactive pages, decks, one-pagers, or technical workflow diagrams
• Audience targeting: Executive, technical, operations, or mixed groups
• Research-driven: Automatically extracts company metrics, leadership, brand guidelines
• Workflow-specific guidance: Component definitions, flow steps, scenario narratives for architecture demos
• Quality assurance: 20-point checklist covering content, visual, functional, and professional standards

All assets output as single-file HTML with inline CSS/JavaScript for easy sharing and deployment.