linkedin-maxxing

Use when user has an idea with multiple discrete steps, a framework, a comparison, a before/after, a list of items worth a slide each, or anything where swiping is part of the experience. Trigger phrases include "make a carousel," "build a slide deck for LinkedIn," "turn this into a carousel," "I have a framework to share," or when a find-ideas seed is marked "Best fit for: build-carousel." Produces a carousel SPEC the user assembles into a PDF in Canva or Figma; does not export the finished PDF.

Use when editing or reviewing text that reads as AI-generated: symptoms include em dashes, "it's not X, it's Y" constructions, AI vocabulary (leverage, delve, tapestry, underscore, pivotal, crucial, vibrant, testament, landscape), rule-of-three padding, inflated symbolism, promotional language, vague attributions, negative parallelisms, filler phrases. Trigger phrases include "humanize this," "make this sound human," "strip the AI tells," "this reads like ChatGPT." Canonical reference for drafting constraints embedded in every writing skill in this plugin.

Use when user has one piece of existing content (podcast or video transcript, blog post, internal doc, talk, older LinkedIn post that performed, long email) and wants multiple LinkedIn-shaped pieces from different angles. Trigger phrases include "repurpose this," "turn this into LinkedIn posts," "give me 5 posts from this article," "I have a transcript I want to use," or when user uploads a long-form file and asks how to use it on LinkedIn.

Use when user wants to improve their LinkedIn profile, is preparing for a job search, has changed roles, is positioning for a new audience (founder, consultant, recruiter), or has not touched their profile in over a year. Trigger phrases include "rewrite my LinkedIn profile," "optimize my profile," "fix my headline," "my About section sucks," "I want my profile to position me as X." Run audit-profile first if not already done.

Use when user wants to leave a substantive comment on someone else's LinkedIn post, reply to comments on their own posts, get a batch of comment templates for engaging with their network, or use commenting as their primary growth strategy. Trigger phrases include "write a comment on this post," "how should I reply to this," "help me engage with my feed," or when user pastes a post URL or text and asks what to say.

Use when user wants to send a LinkedIn message to one specific person rather than post publicly: a connection request note, cold outreach, warm intro reply, follow-up after no response, or reply to someone who DM'd them. Trigger phrases include "write a LinkedIn DM," "write a connection request," "I need to message [person]," "follow up on the message I sent," "reply to this person."

Use when user has a LinkedIn post body but a weak opening, wants to A/B several hook angles before drafting the full post, or their existing post is not earning "see more" expand clicks. Trigger phrases include "write a hook," "fix my hook," "give me 5 hook variants," "the first line of my post is weak," "rewrite the opening." Hook must fit the 210-character LinkedIn fold.

Use when user has an idea that genuinely needs 600+ words, wants to build a LinkedIn newsletter cadence, or wants a piece that lives permanently on their profile rather than in the feed. Trigger phrases include "write a LinkedIn article," "write a newsletter," "this needs to be long-form," "I have a lot to say about this," or when a find-ideas seed is marked "Best fit for: write-longform."

Use when user wants to draft a single LinkedIn text post and has a specific angle, or passes a seed from find-ideas. Trigger phrases include "write a LinkedIn post," "draft a post about X," "turn this into a post," "post this on LinkedIn." If no specific angle, route to find-ideas first instead.

Use when user wants to write a LinkedIn recommendation for a former colleague, manager, direct report, vendor, or client; has agreed to recommend someone and needs help structuring it; or wants to return a recommendation after receiving one. Trigger phrases include "write a LinkedIn recommendation," "I want to recommend [name]," "[person] asked me for a recommendation," "I owe [person] a recommendation."

Use when user wants to post a short-form LinkedIn video (30-90 seconds), an idea has visual or demonstrative power text cannot capture, user has a strong speaking voice that should be on camera, or a find-ideas seed is marked "Best fit for: write-video-script." Trigger phrases include "write a video script," "I want to make a video," "this would work better on camera," "script me a 60-second video."

Use when user has been posting on LinkedIn at least 4 weeks and wants to know what is landing, run a quarterly content review, or diagnose dropping engagement. Trigger phrases include "analyze my LinkedIn performance," "which of my posts are working," "what should I post more of," "why is my engagement dropping," or when user uploads a LinkedIn analytics CSV.

Use when user wants to diagnose their current LinkedIn profile before rewriting it: they have not touched it in a while, get few profile views or recruiter reach-outs, want a second opinion, or suspect something is off but cannot name it. Trigger phrases include "audit my LinkedIn profile," "check my profile," "what's wrong with my profile," "why don't I get recruiter messages," "review my About section." Run before rewrite-profile.

Use when user wants to post on LinkedIn but has no concrete idea, has a vague topic that needs a sharper angle, or uploads a work artifact (PR description, meeting note, internal doc) and asks what to post about it. Trigger phrases include "help me come up with a LinkedIn post," "what should I write about," "I want to post something but I don't know what," "give me ideas for LinkedIn," "I have an idea but I don't know the angle." Run BEFORE any writing skill if user has not given a concrete, specific angle.

Use when user wants to think strategically about LinkedIn content rather than post-by-post: starting a LinkedIn presence from scratch, posting feels scattered or unfocused, or before committing to a consistent posting routine. Trigger phrases include "help me plan my LinkedIn content," "what should I be posting about regularly," "define my content pillars," "build a content calendar," "I post randomly and it's not working."

Use when one of user's already-published LinkedIn posts notably outperformed or underperformed their median, they want to understand a single post in depth before writing a follow-up, or learn from a specific recent post. Trigger phrases include "review this post," "why did this post flop," "why did this post do so well," "what should I do differently next time," "do a postmortem on this post." Per-post counterpart to analyze-performance.

Use BEFORE any writing skill when user wants LinkedIn posts that sound like them rather than generic AI voice. Trigger phrases include "learn my voice," "train on my writing," "match my style," "make it sound like me," "here are my past posts," or when user uploads Shares.csv from LinkedIn data export. Also trigger proactively before first writing-skill use when voice-profile.md does not exist.