// Podcast growth strategy skill used by the distribution manager. Provides platform-specific optimization, cross-promotion, listener acquisition strategies, and community building methodologies. Use this skill's knowledge for 'podcast growth,' 'distribution optimization,' 'listener acquisition,' 'platform strategy,' and similar requests.
YouTube video hook (opening) writing skill. Provides 15 hook patterns, viewer retention psychology, and click-to-watch conversion formulas. Referenced by the scriptwriter agent when designing video openings to minimize viewer drop-off. Also used standalone for requests like 'show me hook patterns' or 'how to write great openings.' Full script writing and SEO optimization fall under the youtube-production skill.
YouTube thumbnail visual psychology skill. Provides color theory, composition principles, CTR optimization patterns, and mobile readability checklists. Referenced by the thumbnail-designer agent when designing visually effective thumbnails. Also used standalone for requests like 'how to make great thumbnails' or 'thumbnails that boost click-through rate.' Actual image generation falls under the gemini-3-pro-imagegen skill.
A full production pipeline where an agent team collaborates to generate YouTube video content — strategy, script, thumbnail, and SEO metadata — all at once. Use this skill for requests like 'plan a YouTube video,' 'write a video script,' 'video scriptwriting,' 'YouTube content strategy,' 'video scenario,' 'YouTube Shorts planning,' 'create a YouTube thumbnail,' 'video SEO optimization,' 'YouTube channel content,' and other YouTube video production tasks. Also supports SEO optimization or thumbnail creation when an existing script is provided. Note: actual video editing (Premiere, DaVinci), YouTube Analytics API integration, and channel operations dashboard setup are outside this skill's scope.
Audio storytelling skill used by the podcast scriptwriter and show note editor. Provides narrative structure, pacing, and sound design methodologies that maximize listener immersion in an audio-only medium. Use this skill's knowledge for 'audio narrative,' 'listener retention,' 'story arc,' 'sound design,' and similar requests.
Interview technique skill used by the podcast scriptwriter. Provides question design, conversation flow management, and emotional arc design methodologies for drawing out deep conversations in guest interviews. Use this skill's knowledge for 'interview question design,' 'conversation structure,' 'guest questions,' 'dialogue flow,' and similar requests.
A full production pipeline where an agent team collaborates to generate podcast episode content — planning, research, scripting, show notes, and distribution strategy — all at once. Use this skill for requests like 'plan a podcast episode,' 'write an episode script,' 'podcast scriptwriting,' 'podcast show notes,' 'episode planning,' 'interview script,' 'podcast distribution,' 'audio content planning,' and other podcast production tasks. Also supports show note or distribution package creation when an existing script or research is provided. Note: actual audio recording/editing (Audacity, GarageBand), podcast hosting API integration, and RSS feed technical setup are outside this skill's scope.
| name | podcast-growth |
| description | Podcast growth strategy skill used by the distribution manager. Provides platform-specific optimization, cross-promotion, listener acquisition strategies, and community building methodologies. Use this skill's knowledge for 'podcast growth,' 'distribution optimization,' 'listener acquisition,' 'platform strategy,' and similar requests. |
Specialist knowledge on listener acquisition and growth used by the distribution-manager agent when designing distribution packages.
Great content is a necessary condition, not a sufficient one. There are 5 million+ podcasts worldwide. If it isn't discovered, it might as well not exist.
| Field | Optimization Rule | Reason |
|---|---|---|
| Title | Primary keyword at the front (under 40 chars) | Search algorithm prioritizes front-loaded indexing |
| Subtitle | Secondary keywords not in the title (under 60 chars) | Expands search reach; duplication is penalized |
| Description | Core value + listener benefit in first 2 sentences | Only 160 chars shown in preview |
| Episode Title | Avoid "Episode N:" format | Explicitly discouraged by Apple |
| Category | 1 main + 2 sub-categories | Enables simultaneous exposure on 3 charts |
| Field | Optimization Rule | Reason |
|---|---|---|
| Episode Description | Timestamps + 3–5 natural keyword insertions | Internal search optimization |
| Chapter Markers | Set chapters per segment | Partial play → full play conversion up 30% |
| Video Format | Upload as video even with a static image | Video podcast algorithm gets priority exposure |
| Field | Optimization Rule | Reason |
|---|---|---|
| Thumbnail | Face close-up + 3 words or less text | CTR optimization basics |
| Title | Front-load keywords + emotionally evocative words | Search + recommendation algorithm |
| Description | Core info in first 3 lines + timestamps + related links | Watch time and channel circulation |
| D-day | Channel | Content | Purpose |
|---|---|---|---|
| D-3 | Instagram Stories / X | 15-sec teaser clip + "coming soon" | Build anticipation |
| D-1 | Newsletter | Preview + exclusive behind-the-scenes | Notify core fans early |
| D-Day | All social media | Episode release + 3 quote cards | Maximum reach |
| D+1 | X (Twitter) | Key insight thread (5–8 tweets) | Viral amplification |
| D+2 | Reels / TikTok | Most entertaining 30-sec clip | Short-form → full episode conversion |
| D+3 | Professional insight summary + CTA | B2B listener acquisition | |
| D+5 | Community | Episode-related questions, discussion prompts | Community activation |
| Stage | Description | Example |
|---|---|---|
| Hook | A first line that stops the scroll | "AI isn't replacing your job. Something scarier is happening." |
| Insight | A discovery you can only get from this episode | "3 facts revealed in this episode could shake the industry" |
| Key moment | One standout moment | "The moment the guest said 'I failed 3 times too'..." |
| Engage | Listening prompt + engagement request | "Listen to the full episode and share your thoughts [link]" |
| Platform | Hook Style | Length | CTA |
|---|---|---|---|
| X/Twitter | Numbers or contrast | 280 chars + thread | "Retweet and listen" |
| Emotional question | 150-char caption + carousel | "Link in bio to listen" | |
| Professional problem statement | 3–4 paragraphs (1,300 chars) | "Podcast link in first comment" | |
| TikTok | Shock/humor | 30-sec video with captions | "Full episode link in bio" |
| Metric | Healthy Range | Warning Level |
|---|---|---|
| Download Growth Rate | 10%+ per month | Below 0% for 3 consecutive months |
| Episode Completion Rate | 60%+ | Below 40% |
| Subscription Conversion Rate | 5%+ | Below 1% |
| Social → Podcast Conversion | 2–5% | Below 0.5% |
[Episode summary in 1 sentence — include primary keyword]
[Guest introduction or background — 2–3 sentences]
## Timestamps
- 00:00 Intro
- 02:30 [Segment 1 Title]
- 10:15 [Segment 2 Title]
## Key Quote
> "[Guest's most impactful statement]"
## Mentioned Resources
- [Book/Link/Tool Name](URL)
## Connect
- Newsletter / Instagram / Feedback link
#keyword1 #keyword2 #keyword3