| name | competitor-tracker |
| slug | aaron-competitor-tracker |
| displayName | Competitor Tracker · 竞对红人追踪 |
| summary | 竞品创作者合作动向:合作名单、投放节奏与策略启示 |
| description | Use when the user asks to "track competitor influencer marketing", "see who my rivals partner with", or "benchmark my influencer program"; produces a competitor partnership roster, campaign and content-strategy breakdown, performance estimates, and a gap/opportunity list. Not for finding your own new creators — use influencer-discovery. 竞品达人合作追踪/竞品营销分析 |
| version | 20.1.0 |
| license | Apache-2.0 |
| compatibility | Claude Code and compatible agent-skill hosts |
| homepage | https://github.com/aaron-he-zhu/aaron-marketing-skills |
| when_to_use | Use when the user wants to understand a competitor's influencer marketing: which creators they partner with, what campaigns and content formats they run, estimated reach and spend, and where they leave gaps. Activate for competitive benchmarking, finding untapped or former-competitor creators, and spotting strategy shifts over time. |
| argument-hint | <your brand> [competitor names] [platform] |
| metadata | {"author":"aaron-he-zhu","version":"20.1.0","discipline":"influencer","phase":"target","geo-relevance":"low","hermes":{"tags":["marketing","influencer","target"],"category":"influencer"},"openclaw":{"emoji":"📣","homepage":"https://github.com/aaron-he-zhu/aaron-marketing-skills"}} |
Competitor Tracker
Monitor and analyze competitors' influencer marketing: who they partner with, what campaigns they run, how they structure collaborations, and what results they appear to achieve.
Quick Start
Shortest invocation:
Monitor [competitor name]'s influencer marketing activities
Compare a set of rivals and surface gaps:
Compare influencer strategies across [competitor 1], [competitor 2], and [competitor 3], then show me which influencers they're missing in [category]
Skill Contract
- Reads: your brand name, competitor set, platforms, time period, focus areas, and dated source records. Raw handles/profile URLs may be used transiently to resolve evidence, but saved/report/handoff creator identity uses only opaque
creator_ref.
- Writes: return the competitive intelligence report inline by default; save it to
memory/influencer/competitor-tracker/YYYY-MM-DD-<topic>.md only with exact WARM-save authorization.
- Promotes: only with separate exact authorization, promote durable facts (named competitors, their primary tiers/platforms, confirmed exclusive partners, recurring campaign windows) to
memory/hot-cache.md. Each competitor-partner or exclusivity update for a rostered creator requires another exact authorization for an operation: propose request through registry-events.py to memory/events/creators.ndjson; only creator-registry can reconcile it into canonical state.
- Done when:
- Each tracked competitor has a partnership roster and campaign breakdown whose factual rows carry source ref, observation date, and window; otherwise the run returns
NEEDS_INPUT with a collection plan.
- A side-by-side comparison table covers your brand plus every competitor.
- At least 3 ranked opportunities (untapped creators, strategy gaps, or open platforms) are listed.
- Primary next skill: campaign-planner
Handoff Summary
Emit the standard shape from skill-contract.md §Handoff Summary Format.
Data Sources
Tier 1 can produce the tracking schema and exact collection/query plan. Named partners, campaigns, current activity, content patterns, and performance facts require dated user records, public-post evidence, or live connector results. Without them, return ; do not reconstruct a roster or strategy from general knowledge. Estimates require an explicit formula and input refs and are never partnership facts.
