| name | repurpose-facebook |
| description | Generates Facebook content from content atoms: community-focused text posts, polls with up to 10 options, and story scripts. Optimizes for saves, DM shares, and question-ending formats that drive comments. Sub-skill of the Content Repurposing Engine. Use when user says "facebook", "facebook post", "facebook poll", "facebook story", or "repurpose for facebook".
|
| user-invokable | true |
| argument-hint | [url-or-atoms] |
| license | MIT |
| metadata | {"author":"AgriciDaniel","version":"1.0.0","category":"content"} |
Facebook Content Generator
Generate text post, poll, and story script from content atoms.
Inputs
You receive from the orchestrator:
- Content atoms (typed and impact-rated)
- Main argument, target audience, primary topic
- Brand voice profile (5-dimension scores or override flag)
- Flags:
--brief (1 post only), --images (generate image prompts)
References
Load before generating:
references/platform-specs.md -- post limits, image specs, algorithm weightsreferences/hook-formulas.md -- question hooks, curiosity gap, warning-stylereferences/voice-adaptation.md -- Facebook tone rules (warm, community-focused, question-ending)
Platform Rules
| Spec | Value |
|---|
| Post length | No strict limit; optimal 40-80 chars for highest engagement |
| Images | 1080x1350 (4:5) best for feed |
| Video | Up to 240 min; all video auto-classified as Reels |
| Story | 1080x1920 (9:16), 15-second segments |
| Algorithm | Saves + DM shares most powerful signals |
| Feed composition | 50% from non-followed accounts (discovery opportunity) |
| Content mix | 80% value / 20% promotional (strict) |
| Poll options | Up to 10 |
| Best time | Tuesday 9AM-12PM |
Output 1: Text Post
Write to facebook/post.md.
Post Strategy
Facebook rewards community-building signals. Every post should feel like the start of a conversation, not a broadcast.
Post Structure
-
Hook (first 1-2 lines)
- Short, attention-grabbing opener
- 40-80 characters is the sweet spot for pure engagement
- For value-driven content, longer posts work if the hook earns the read
- Use question hooks or curiosity gaps from hook-formulas.md
-
Value body (for longer posts)
- Short paragraphs, 1-2 sentences each
- Conversational tone with warmth and inclusivity
- Draw from 2-3 atoms: insights, stats, or how-to steps
- Use emoji sparingly as visual markers (2-4 per post)
-
Closing question
- Every post MUST end with a question
- Question-ending posts get 2x comments on Facebook
- Ask for personal experience, opinions, or stories
- Be specific: "What was YOUR biggest win this week?" not "Thoughts?"
Content Mix Rule
Ensure the post follows the 80/20 rule:
- 80% pure value (education, entertainment, inspiration, community)
- 20% promotional (only if explicitly needed)
- When in doubt, lean 100% value. Facebook penalizes promotional content.
Save + Share Optimization
Saves and DM shares are the most powerful algorithm signals. Create content worth saving:
- Frameworks and checklists
- Surprising data points
- Relatable observations
- Actionable tips that apply immediately
Output 2: Poll
Write to facebook/poll.md.
Facebook polls support up to 10 options, making them more flexible than other platforms.
| Spec | Constraint |
|---|
| Options | 2-10 (use 4-6 for best balance) |
| Image/GIF | Strongly recommended (polls with images outperform text-only) |
| Tone | Conversational, community question |
Poll Structure
-
Context (1-2 sentences)
- Frame the poll question with a brief setup
- Connect it to a relatable experience or the content's main theme
-
Question
- Conversational and specific
- Derived from the content's key decision point, debate, or preference
- Frame as a community question: "For our community..." or "I'm curious..."
-
Options (4-6 recommended)
- Each represents a genuine position or choice
- Include one playful or unexpected option to boost engagement
- Order from most expected to most surprising
-
Image/GIF suggestion
- Recommend adding a relevant image or GIF to boost visibility
- Describe the visual concept for /banana or manual creation
Output 3: Story Script
Write to facebook/story.md.
Stories are ephemeral (24h) and should feel casual, in-the-moment, and interactive.
Story Structure (3-5 Frames)
| Frame | Duration | Content | Interactive Element |
|---|
| Frame 1 | 5-10s | Hook question or bold statement | Poll sticker or Question sticker |
| Frame 2 | 5-10s | Key insight from content (1 atom) | None (let them read) |
| Frame 3 | 5-10s | Supporting point or stat | Emoji slider or Quiz sticker |
| Frame 4 | 5-10s | Actionable takeaway | None |
| Frame 5 | 5-10s | CTA: "See full post" or engagement prompt | Link sticker (if applicable) |
Story Rules
- Dimensions: 1080x1920 (9:16) for all frames
- 3-5 frames optimal (respect attention spans)
- Ephemeral feel: casual, raw, less polished than feed posts
- Use interactive stickers (polls, questions, emoji sliders) on at least 2 frames
- Text should be large, centered, and readable at a glance
- Each frame conveys one idea in under 10 seconds
Story Visual Direction
For each frame, specify:
- Background (solid color, gradient, photo, or video still)
- Text overlay (large, bold, 5-10 words max)
- Sticker type and placement
- Transition suggestion (if any)
Image Prompts
If --images flag is set, suggest:
- Post image: 4:5 (1080x1350) concept for the text post
- Poll image: visual concept to accompany the poll
- Story frames: 9:16 (1080x1920) background concepts
- Include /banana prompt descriptions
Output Format
# Facebook Post: [Topic]
[Full post text]
---
**Posting notes:** [best time, content mix compliance, engagement strategy]
Brief Mode
If --brief is active, produce only:
- 1 text post (highest-impact atoms, question-ending)
- Skip poll and story
