| name | competitor-analysis |
| description | Use when the user asks to "analyze competitors" or "竞品分析"; benchmarks competitor keywords, content, backlinks, AI citations, and traffic share into strengths, weaknesses, and an action plan. Not for a pairwise topic-coverage gap map — use content-gap-analysis. 竞品分析/竞争对手 |
| version | 9.9.10 |
| license | Apache-2.0 |
| compatibility | Claude Code and compatible agent-skill hosts |
| homepage | https://github.com/dotusmanali/antigravity-seo |
| when_to_use | Use when analyzing competitor SEO strategy, comparing domains, benchmarking against competitors, or finding competitor keywords and content gaps. |
| argument-hint | <competitor URL or domain> |
| metadata | {"author":"dotusmanali","version":"9.9.10","geo-relevance":"medium","tags":["seo","geo","competitor-analysis","competitive-intelligence","benchmarking","competitor-keywords","competitor-backlinks","market-analysis","spyfu-alternative","竞品分析","競合分析","경쟁분석","analisis-competitivo"],"triggers":["competitor SEO","competitive intelligence","why do they outrank me","who are my SEO competitors","how do I beat my competitors","SpyFu alternative","竞争对手分析","对标分析","竞争情报","看看对手在干什么"]} |
| id | competitor-analysis |
| domain | research |
| invoked_by | ["seo-supervisor"] |
| depends_on | [] |
Competitor Analysis
Analyzes competitor SEO and GEO strategies to reveal repeatable wins, weak spots, and market gaps.
Quick Start
Analyze SEO strategy for [competitor URL]
Compare my site [URL] against [competitor 1], [competitor 2], [competitor 3]
Skill Contract
Expected output: a prioritized competitor brief plus the standard handoff summary for memory/research/.
- Reads: competitor URLs/domains, your own site metrics, business model, target audience, industry context, and any user-provided or tool data.
- Writes: a user-facing analysis and reusable summary.
- Promotes: durable competitor facts, keyword priorities, entity candidates, and pending strategy decisions to
memory/hot-cache.md, memory/open-loops.md, and memory/research/.
- Done when: 3-5 competitors are benchmarked across keywords, backlinks, and traffic share in one comparison table; each strength-to-learn and weakness-to-exploit cites evidence; and the deliverable closes with an Immediate / Short-term / Long-term plan.
- Primary next skill: content-gap-analysis when the competitive landscape is clear.
Handoff Summary
Emit the standard shape from skill-contract.md §Handoff Summary Format.
Data Sources
Optional integrations: ~~SEO tool, ~~analytics, ~~AI monitor. Without tools, ask for competitor URLs, your site metrics, and industry context. See CONNECTORS.md.
Decision Gates
Stop and ask — when the competitor set cannot be established:
- No competitors named and none inferable from
CLAUDE.md, prior research, or the user's niche → ask the user to name 2-5 competitors, OR offer to infer them from a target keyword via seo-sxo first.
Continue silently — do not stop for: which 3-5 of a longer list to deep-dive (pick the closest direct competitors and note the rest); missing your-own-site metrics (benchmark competitors against each other and mark your row N/A); missing optional tool data (label Estimated and proceed).