القائمة
Use when defining or applying the house voice so a book, a newsletter issue, and a podcast episode read as one publisher — the reference every brief cites and every copy edit enforces.
التثبيت باستخدام Codex أو Claude انسخ هذا Prompt والصقه في Codex أو Claude أو مساعد آخر ليراجع صفحة Skill ويثبّتها لك.
استنادا إلى تصنيف SOC المهني
Use when you need to assess whether a client account is healthy, at risk, or slipping — before renewal, after a rough patch, or on a regular cadence — and decide what to do about it.
Use when a client request is ready to become production work and you must brief creative or media — turning a vague ask into an objective, an audience, and constraints the team can build against.
Use when responding to an RFP or writing a new-business proposal — to decide whether to pursue it, shape the offer, and produce a document a client can say yes to.
Use when preparing the quarterly review a client account faces — to report results against the objective honestly, read what worked, and set what the next quarter buys.
Use when you need to write or change a statement of work — turning an agreed offer into a scope, deliverables, price, and terms that both protect the client and defend the agency's margin.
Use when reviewing compensation for a role, a team, or the whole population — checks where people sit against defensible bands, finds equity gaps, and produces a ranked, costed set of adjustments.
| name | brand-voice-guide |
| description | Use when defining or applying the house voice so a book, a newsletter issue, and a podcast episode read as one publisher — the reference every brief cites and every copy edit enforces. |
Three formats, one publisher. The voice is what a reader recognizes before they see the logo. This is the standard that briefs cite and copy editing enforces.
A living voice guide: trait-and-opposite pairs with examples, a mechanics reference, per-format register notes, and a short changelog of precedent-setting decisions folded back in.
