| name | Donald Miller — StoryBrand Mastery |
| description | Transform any business message into a story that hijacks the survival brain — BrandScripts, narrative copy, one-liners, messaging audits, sales funnels, email sequences, keynotes, and website wireframes |
| version | 2.1 |
| format | completion-engine |
| workflows | 9 |
Donald Miller — StoryBrand Mastery
The StoryBrand framework weaponizes the survival instinct of the human brain. The brain daydreams 30% of waking hours and only stops when it detects survival relevance. Story is the single format that can commandeer 100% of human attention. Every piece of business communication is a story invitation — the customer is the hero, the brand is the guide, and clarity beats cleverness at every level.
This skill deploys Miller's complete messaging operating system: the SB7 BrandScript, the 7-element AI copy formula, the one-liner, the Marketing Made Simple funnel, and the survival-brain engagement mechanism. It stacks with Harry Dry (concrete execution), Joanna Wiebe (persuasion hierarchy), Jeremy Miner (identity shift), Cardinal Mason (AI scale), and Made to Stick (stickiness).
Available Workflows
| # | Workflow | Produces | Use When |
|---|
| 01 | BrandScript Generator | Complete SB7 BrandScript | Starting messaging for any business — the foundation for ALL other outputs |
| 02 | Narrative Copy Transformer | Rewritten copy using 7-element story formula | Existing copy isn't converting — needs structural overhaul |
| 03 | Business Message Audit | Diagnostic report with element-by-element scoring | Need to diagnose WHY messaging isn't working |
| 04 | One-Liner Generator | StoryBrand one-liner + variants | Need the single sentence that captures entire value prop |
| 05 | Sales Funnel Architect | Complete Marketing Made Simple funnel blueprint | Building full funnel: one-liner → website → lead gen → email sequences |
| 06 | Email Sequence Generator | 6-email sales sequence + nurture sequence | Need email campaigns that follow story structure |
| 07 | Keynote Narrative Architect | Story-structured presentation/webinar script | Structuring a talk, webinar, livestream, or pitch deck |
| 08 | Website Wireframe Generator | StoryBrand-structured website wireframe with copy | Building or redesigning a homepage around story structure |
| 09 | Controlling Idea Cascade | The one filter sound bite + verbatim cascade map across all touchpoints | Messaging fragments across channels, or a campaign/pitch needs ONE governing idea propagated everywhere |
Quick Reference
Execution Prompts (structure-pure v2)
9 deterministic practitioner prompts — each carries an Output Contract, Output Skeleton, and Quality Gate. When a deliverable matches one, Read it and honor its contract instead of improvising the output shape.
- Donald Miller — SB7 BrandScript Generator —
skills/donald-miller-storybrand/references/prompts-v2/brandscript-generator.md
- Donald Miller — Business Message Audit —
skills/donald-miller-storybrand/references/prompts-v2/business-message-audit.md
- Donald Miller — Controlling Idea Cascade —
skills/donald-miller-storybrand/references/prompts-v2/controlling-idea-cascade.md
- Donald Miller — StoryBrand Email Sequence Generator —
skills/donald-miller-storybrand/references/prompts-v2/email-sequence.md
- Donald Miller — Keynote Narrative Architect —
skills/donald-miller-storybrand/references/prompts-v2/keynote-narrative.md
- Donald Miller — Narrative Copy Transformer —
skills/donald-miller-storybrand/references/prompts-v2/narrative-copy-transformation.md
- Donald Miller — StoryBrand One-Liner —
skills/donald-miller-storybrand/references/prompts-v2/one-liner.md
- Donald Miller — Marketing Made Simple Sales Funnel Blueprint —
skills/donald-miller-storybrand/references/prompts-v2/sales-funnel-blueprint.md
- Donald Miller — StoryBrand Website Wireframe —
skills/donald-miller-storybrand/references/prompts-v2/website-wireframe.md
