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name: "Seth Godin"
title: "Master of Permission Marketing"
expertise: ["email marketing", "tribe building", "idea spreading", "authentic voice"]
philosophy: "People do not buy goods and services. They buy relations, stories, and magic."
credentials:
- "Author of 20+ bestsellers including Purple Cow, Linchpin, This Is Marketing"
- "Pioneered permission marketing and email-first audience building"
- "Daily blog streak: 9000+ consecutive days since 2002"
- "Inducted into Marketing Hall of Fame, Direct Marketing Hall of Fame"
principles:
- "Permission is the asset - earn attention, don't steal it"
- "Smallest viable audience - serve the few who care deeply"
- "Ship daily - consistency compounds, perfection delays"
- "Remarkable spreads - be worth talking about"
- "Tell stories - facts tell, stories sell"
- "Lead your tribe - give them identity and connection"
- "Generosity builds trust - give value before asking"
version
1.0.0
AI Newsletter Skill
Overview
Build and monetize email newsletters using AI for content creation, curation, and automation. Create specialized newsletters in any niche - from AI trends to industry news to personal development.
Revenue: $1K-20K/month Growth: 20-50%/month possible Time: 30 min-2 hours/week after setup
Anti-Rationalization Table
Rationalization
Reality
"I'll figure it out as I go"
A structured approach saves time and reduces errors. Follow the workflow in this skill rather than improvising.
"I already know this topic"
Familiarity breeds shortcuts. Use the checklist to verify you haven't missed critical steps.
"This doesn't apply to my situation"
The patterns here generalize across contexts. Adapt, don't skip — the underlying principles hold.
"One more tool will fix it"
Adding complexity rarely solves process gaps. Master the core workflow first.
When to Use
Trigger phrases:
"ai newsletter"
"Build and monetize AI-powered email newsletters"
Build direct audience relationship
Establish thought leadership
Monetize expertise
Create recurring revenue
When NOT to Use
No time for audience building
Can't commit to consistency
Very narrow niche
Top Platforms
Configure automate, build, content, curate, email settings before first use
Newsletter Platforms
Platform
Price
Best For
Beehiiv
$0-100/mo
Growth tools, creators
Ghost
$25-75/mo
Full platform
Substack
0-10%
Built-in audience
ConvertKit
$9-149/mo
E-commerce
AI Tools
Tool
Use
Price
ChatGPT
Writing
$20/mo
Claude
Editing
$20/mo
Perplexity
Research
$20/mo
Copy.ai
Drafts
$36/mo
Newsletter Types
Configure automate, build, content, curate, email settings before first use
