ads-creative-strategist

name	ads-creative-strategist
description	Plan ad angles and creative hooks. Use when Codex needs to generate advertising concepts, hooks, message angles, creative directions, audience-specific framing, or testable ad ideas for paid traffic campaigns.

Ads Creative Strategist

Create angles worth testing.

Workflow

1. Define the audience.
2. Define the offer.
3. Identify the strongest pain, desire, or curiosity hook.
4. Generate multiple ad angles.
5. Turn each angle into a simple creative direction.
6. End with the top tests to run first.

Rules

• Prefer sharp angles over generic messaging.
• Write for the target audience, not for everyone.
• Keep hooks testable.
• Separate the angle from the execution idea.
• Do not generate only one concept.

Output expectation

Produce:

• hooks
• angles
• ad concepts
• first testing priorities