| name | seo-multiplatform |
| description | Multi-platform SEO analysis covering TikTok SEO, Visual Search (Google Lens), Reddit/Forum SEO, and Video SEO (YouTube). Evaluates cross-platform presence and optimization opportunities beyond traditional web search. Use when user says "TikTok SEO", "visual search", "Google Lens", "Reddit SEO", "video SEO", "YouTube SEO", "multi-platform", or "cross-platform SEO".
|
Multi-Platform SEO Analysis
Overview
Traditional SEO focuses on Google web search. Multi-platform SEO optimizes visibility across all discovery surfaces where users find content in 2025-2026.
A. TikTok SEO
Key Statistics
- TikTok is the most visited website globally (2025)
- 64% of Gen Z uses TikTok as a search engine
- TikTok introduced image ALT text support (April 2025)
Ranking Factors (by importance)
- Completion rate — Most important signal; viewers watching to the end
- Caption keywords — TikTok indexes caption text for search
- Hashtags — 3-5 precise hashtags outperform 15+ generic ones
- On-screen text — OCR-indexed, appears in search results
- Voice/audio transcription — Speech is transcribed and indexed
- Engagement signals — Shares > Comments > Likes (weighted order)
Optimization Checklist
B. Visual Search (Google Lens)
Key Statistics
- Google Lens: 12-20 billion visual search queries/month (2025)
- 60% of Gen Z prefers visual search for product discovery
- Circle to Search + Gemini 3 (Feb 2026): multi-object simultaneous recognition
Google Lens Optimization
Visual Search Readiness Score
| Signal | Weight |
|---|
| Descriptive filenames | 25% |
| ALT text alignment with visual content | 25% |
| Image quality/resolution | 20% |
| Schema markup (ImageObject) | 15% |
| Merchant Center presence | 15% |
C. Reddit/Forum SEO
Key Statistics
- Reddit consistently appears in Google's top results for opinion/comparison queries
- Google values "authentic human discussion" signals (Helpful Content alignment)
- High volatility: Reddit visibility dropped Jan 2025, then recovered
Optimization Strategy
For Owned Community/Forum Pages
D. Video SEO (YouTube)
Key Statistics
- YouTube algorithm shifted to "sustained satisfaction" over raw view counts
- Key metrics: average watch duration, return viewer rate, interaction depth
- YouTube Shorts now indexed in Google Search results
Optimization Checklist
YouTube SEO Signals
| Signal | Weight |
|---|
| Average watch duration | Highest |
| Click-through rate (thumbnail) | High |
| Return viewer rate | High |
| Comments and engagement | Medium |
| Keyword relevance | Medium |
| Channel authority | Medium |
Multi-Platform Presence Score (0-100)
| Category | Weight |
|---|
| TikTok presence & optimization | 25% |
| Visual Search readiness | 25% |
| Reddit/Forum presence | 20% |
| Video SEO (YouTube) | 30% |
Scoring by Business Type
| Business Type | Priority Platforms |
|---|
| E-commerce | Visual Search (40%), TikTok (30%), YouTube (20%), Reddit (10%) |
| SaaS/Tech | YouTube (35%), Reddit (30%), TikTok (15%), Visual Search (20%) |
| Local Service | Google Lens (35%), YouTube (30%), TikTok (25%), Reddit (10%) |
| Publisher | Reddit (30%), YouTube (30%), TikTok (25%), Visual Search (15%) |
Output
Generate multi-platform analysis with:
- Multi-Platform Presence Score: XX/100
- Platform breakdown (TikTok, Visual Search, Reddit, YouTube scores)
- Cross-platform synergies (how platforms reinforce each other)
- Priority recommendations by business type
- Quick wins (1-week improvements)
- Schema recommendations for cross-platform linking
