| name | niopd-po-north-star |
| description | Defines and tracks the North Star Metric that drives product success. Use for strategic focus, team alignment, or metric rationalization. |
North Star Metric Skill
This skill helps define the one metric that best captures the core value your product delivers to customers.
Theoretical Foundation
What is a North Star Metric?
A North Star Metric (NSM) is a single metric that:
- Reflects the value delivered to customers
- Correlates with long-term business success
- Focuses the entire organization
Characteristics of Good North Star
- Leading indicator of business success
- Reflects customer value (not just business value)
- Actionable (teams can influence it)
- Understandable (everyone gets it)
Examples by Product Type
| Product Type | North Star Metric |
|---|
| Marketplace | Transactions per week |
| Social | Daily active users |
| SaaS | Active users × Features used |
| Media | Total time reading |
| E-commerce | Purchases per buyer |
North Star Framework
flowchart TD
NS[North Star Metric] --> I1[Input 1]
NS --> I2[Input 2]
NS --> I3[Input 3]
I1 --> T1[Team 1]
I2 --> T2[Team 2]
I3 --> T3[Team 3]
When to Use
- Strategic planning
- OKR setting
- Team alignment
- Metric rationalization
- New product development
Instructions
Step 1: Define Product Value
- "What value does our product deliver?"
- "What job does it do for users?"
- "What would users miss most if it disappeared?"
Step 2: Identify Candidate Metrics
List metrics that could represent success:
- Usage metrics
- Engagement metrics
- Transaction metrics
- Retention metrics
Step 3: Evaluate Candidates
| Metric | Customer Value | Business Value | Actionable | Simple |
|---|
| [Metric A] | ✓/✗ | ✓/✗ | ✓/✗ | ✓/✗ |
Step 4: Select North Star
Choose the metric that best balances all criteria
Step 5: Define Input Metrics
What drives the North Star?
- Input Metric 1: [Description] - [Team owner]
- Input Metric 2: [Description] - [Team owner]
Step 6: Set Targets
| Metric | Baseline | Target | Timeline |
|---|
| North Star | [Current] | [Goal] | [When] |
| Input 1 | [Current] | [Goal] | [When] |
Step 7: Generate Document
File path: 04-plans/[YYYYMMDD]-north-star-v0.md
Output Specifications
- File Naming:
[YYYYMMDD]-north-star-v0.md
- Location:
04-plans/
- Template:
references/north-star-template.md
Related Skills
niopd-st-okr: OKR alignment
niopd-pm-kpis: KPI framework
niopd-po-aarrr-metrics: Funnel metrics
niopd-ur-jtbd: Customer jobs