| name | spy |
| description | Pull every competitor's active Meta ads with hooks, CTAs, offers, format, and how long each has been running. Saves a ranked swipe file. Replaces manually scrolling Meta Ads Library. Alias for /ads-competitor scoped to Meta. Use when user says "/spy", "spy on competitors", "competitor ad swipe", "what ads are competitors running", "pull competitor ads", or is starting Phase 1 of /biznomad-meta-ads-team.
|
/spy — Competitor Meta Ads Swipe
Thin alias that routes the request to the more-capable installed
/ads-competitor skill, scoped to Meta only, with output landing in the
standard Biznomad workflow path.
What this skill does
Pulls every actively-running Meta ad from 3–5 named competitors:
- Verbatim hooks (first line / headline)
- CTAs
- Offers (lead promo, bundle, BOGO, discount %)
- Creative format (static / video / carousel)
- Days-running on standout ads (>30 days = likely winners)
- Pricing snapshot from competitor website
Inputs needed (ask the user)
- 3–5 competitor brand names or Facebook page URLs
- Geo scope (default: US)
- Client name (if running inside
/biznomad-meta-ads-team — sets output path)
How to invoke
- Invoke
/ads-competitor with platform: meta and the named competitors.
- If running inside
/biznomad-meta-ads-team, save output to
./meta-ads-team/01-spy/swipe-file.md. Otherwise prompt for output location.
- Cross-reference any prior swipe file in the same directory for delta
("what changed since last scan").
Inspired by
cindie.zhu's "Meta x Claude skills" reel — the /spy command in her
5-skill stack. Built as an alias since her version is gated behind her
DM install guide. See [[reference_biznomad_meta_ads_team_skill]] for the
full orchestrator that chains this with the other 4.
Related
/ads-competitor — the underlying skill/competitive-ads-extractor — alternate scraper (ComposioHQ)/biznomad-meta-ads-team — runs this as Phase 1 automatically[[feedback_security_scan]] — already satisfied for the underlying skill
