bond-halbert-ultimate-copywriting-mastery

Executes Bond Halbert's 47-year direct-response copywriting system — market research, velocity-optimized copy creation, and complete campaign architecture from the son and protege of Gary Halbert (founder of the modern DR copy lineage). Use when building full direct-response campaigns (sales letter + email sequence + ad), running deep market research before writing copy, optimizing existing copy for measurable velocity gains (CTR, conversion, AOV), or applying old-school DR fundamentals that modern copywriters skip. Trigger proactively whenever the user says "direct response", "sales letter", "DR copy", "Gary Halbert", "market research for copy", or wants to know "what would actually work in the mail". For online-native dopamine-copy mechanics use stefan-georgi-dopamine-copy; for high-stakes financial promos use chris-cimorelli-copywriting.

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Repository: Farrice/mes-knowledge-base
Last source activity: July 18, 2026 at 05:11
Detected SKILL.md language: English
Stars: 0
Forks: 1

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generate

The /generate front door — in-house, pay-as-you-go creative generation (Higgsfield replacement). One command for image, video, and audio: routes each request to the right model recipe (skills/generate/models/*.json), defers to binding creative_router lanes (people → fal-people, style-family → fantastic-posters; Higgsfield fully retired 2026-08-06), quotes paid video before running, honors prompt-level budgets ("total budget $3"), runs comparison batches across models, logs every prompt beside its asset, and auto-refreshes the Asset Command Center (/assets-board). Use when the user says "generate", "make an image/video/voiceover", "create ads/assets/creative", names a model (recraft, kling, seedance, nano banana, gpt image), or asks for a multi-model comparison. Source: RoboNuggets 9C4TRbucmhQ, rebuilt on our fal-first stack.

2026-08-06

video-studio

The Edit Bay — in-house conversational video studio (VOX-style explainers, documentaries, shorts, LinkedIn video). Transcript-driven cutting, B-roll ladder, motion graphics as code, captions, music, publish-ready packages — all agent-operated, free-first. Use when Farrice says "edit this video/footage", "make an explainer/documentary/short", "cut this recording", "add B-roll/captions/music", "turn this essay/post into a video", or any video production ask. Front door for three modes: talking-head, VO-only, zero-camera (his recorded VO + assembled visuals — NO voice clone, NO TTS narration, his ruling 2026-08-06). Source: Brad Bonanno agentic edit pipeline (extractions/brad-bonanno-edit-bay/), rebuilt on the house stack: WhisperX local + edit_bay.py ffmpeg assembly + HyperFrames/Remotion graphics + /generate (fal) — NO Higgsfield (retired 2026-08-06).

2026-08-06

brad-bonanno-explainer-video-architecture

Architects technical explainer videos using Brad Bonanno's structural patterns — survives short attention spans, communicates complete systems (not just teasers), and functions as a channel-building artifact (one video pulls subscribers, not just views). Use when planning a long-form technical explainer (5-20 min) for YouTube, structuring an explanation of a complex system the user knows but can't teach yet, balancing depth vs accessibility for a technical audience, or building an evergreen video meant to compound subscriber growth over years rather than spike then die. Trigger proactively whenever the user says "explainer video", "technical explainer", "how do I explain X", "long-form YouTube", "evergreen video", or has a complex system that needs to land with a non-expert. For Instagram-format shareworthy content use brock-johnson-shareworthy-content; for short-form video patterns use a TikTok/Reels-specific skill.

2026-08-06

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name	Bond Halbert - Ultimate Copywriting Mastery
description	Executes Bond Halbert's 47-year direct-response copywriting system — market research, velocity-optimized copy creation, and complete campaign architecture from the son and protege of Gary Halbert (founder of the modern DR copy lineage). Use when building full direct-response campaigns (sales letter + email sequence + ad), running deep market research before writing copy, optimizing existing copy for measurable velocity gains (CTR, conversion, AOV), or applying old-school DR fundamentals that modern copywriters skip. Trigger proactively whenever the user says "direct response", "sales letter", "DR copy", "Gary Halbert", "market research for copy", or wants to know "what would actually work in the mail". For online-native dopamine-copy mechanics use stefan-georgi-dopamine-copy; for high-stakes financial promos use chris-cimorelli-copywriting.
version	2.0
format	completion-engine
workflows	4
routing	long-tail