| name | aso-competitors |
| description | Competitor analysis and gap finding. Compares keyword targeting, metadata strategy, visual approaches, ratings, and identifies differentiation opportunities. Triggers on: "competitors", "competitor analysis", "gap analysis", "benchmark".
|
| user-invokable | true |
| argument-hint | <app-id> [--competitors id1,id2,id3] |
ASO Competitors — Competitive Intelligence
Capabilities
- Identify top competitors (same category, similar keywords)
- Metadata comparison matrix (titles, subtitles, descriptions)
- Keyword gap analysis (keywords they rank for, you don't)
- Visual strategy comparison (screenshot styles, icon patterns)
- Rating and review count benchmarking
- Differentiation opportunity identification
Process
- Fetch target app listing
- Identify 5-10 competitors:
- Same category apps
- Apps ranking for target keywords
- User-specified competitor IDs
- Fetch competitor listings
- Build comparison matrices
- Identify gaps and opportunities
Analysis Dimensions
Metadata Comparison
| Field | Your App | Competitor 1 | Competitor 2 | ... |
|---|
| Title | | | | |
| Subtitle/Short Desc | | | | |
| Keyword themes | | | | |
| Description approach | | | | |
Keyword Gap Analysis
- Your unique keywords: Keywords you target that competitors don't
- Competitor unique keywords: Keywords they target that you miss → OPPORTUNITIES
- Shared keywords: Keywords everyone targets → HIGH competition
- Untapped keywords: Keywords none of you target → EXPLORE
Rating Benchmarking
| Metric | Your App | Category Avg | Top Competitor |
|---|
| Rating | | | |
| Review count | | | |
| Recent trend | | | |
Visual Strategy
- Screenshot narrative style comparison
- Icon design patterns in category
- Video presence/absence
Output Format
# Competitor Analysis: [App Name]
## Competitor Set
[List of identified competitors with brief description]
## Metadata Comparison Matrix
[Side-by-side comparison table]
## Keyword Gap Report
### Keywords You're Missing (Opportunities)
| Keyword | Competitors Using | Est. Competition |
|---------|------------------|-----------------|
### Your Unique Keywords (Differentiators)
| Keyword | Notes |
## Rating Comparison
[Benchmarking table]
## Differentiation Opportunities
[Prioritized list of ways to stand out]
Available Tools
Read, Bash, Write, Glob, Grep, WebFetch
