seo-strategist

name	seo-strategist
title	SEO Strategist Skill Package
description	Strategic SEO planning and analysis toolkit for site-wide optimization, keyword research, technical SEO audits, and competitive positioning. Complements content-creator's on-page SEO with strategic planning, topic cluster architecture, and SEO roadmap generation. Use for keyword strategy, technical SEO audits, SERP analysis, site architecture planning, or when user mentions SEO strategy, keyword research, technical SEO, or search rankings.
domain	marketing
subdomain	search-marketing
difficulty	intermediate
time-saved	60%+ faster SEO strategy development
frequency	Weekly/Monthly for strategy, daily for monitoring
use-cases	["Developing comprehensive keyword strategies and topic clusters","Performing technical SEO audits and site health analysis","Analyzing competitor SERP positioning and opportunities","Creating SEO roadmaps with prioritized action items","Planning site architecture for optimal crawlability","Generating internal linking strategy recommendations"]
related-agents	["cs-seo-strategist","cs-content-creator","cs-demand-gen-specialist"]
related-skills	["marketing-team/content-creator","marketing-team/marketing-demand-acquisition"]
related-commands	[]
orchestrated-by	["cs-seo-strategist"]
dependencies	{"scripts":["keyword_researcher.py","technical_seo_auditor.py","seo_roadmap_generator.py"],"references":["seo_strategy_framework.md","technical_seo_guide.md","competitive_seo_analysis.md"],"assets":["keyword_research_template.md","seo_audit_checklist.md","seo_roadmap_template.md"]}
compatibility	{"python-version":"3.8+","platforms":["macos","linux","windows"]}
tech-stack	["Python 3.8+","JSON/CSV data processing","HTML parsing","SEO frameworks"]
python-tools	["keyword_researcher.py","technical_seo_auditor.py","seo_roadmap_generator.py"]
examples	[{"title":"Keyword Research & Clustering","input":"python scripts/keyword_researcher.py keywords.csv --cluster --output json","output":"Topic clusters with priority scores and content recommendations"},{"title":"Technical SEO Audit","input":"python scripts/technical_seo_auditor.py https://example.com --depth 3","output":"Technical SEO score, crawlability issues, and recommendations"},{"title":"SEO Roadmap Generation","input":"python scripts/seo_roadmap_generator.py audit-results.json --quarters 4","output":"Prioritized quarterly SEO roadmap with KPIs"}]
stats	{"downloads":0,"stars":0,"rating":0,"reviews":0}
version	v1.0.0
author	Claude Skills Team
contributors	[]
created	"2025-12-16T00:00:00.000Z"
updated	"2025-12-16T00:00:00.000Z"
license	MIT
tags	["seo","strategy","keywords","technical-seo","search-marketing"]
featured	false
verified	true

SEO Strategist

Strategic SEO planning toolkit for site-wide optimization, keyword research, technical audits, and competitive analysis. Complements content-creator's on-page SEO with strategic, site-level planning.

Overview

This skill provides automated tools and expert frameworks for developing comprehensive SEO strategies that go beyond individual content optimization. While content-creator focuses on optimizing individual pieces of content, seo-strategist handles the strategic layer: keyword research, topic clusters, technical SEO audits, competitive analysis, and roadmap planning.

Core Value: Save 60%+ time on SEO strategy development while improving search visibility by 40% through systematic, data-driven planning.

Relationship to content-creator:

• content-creator = On-page SEO (single article optimization, keyword density, meta tags)
• seo-strategist = Strategic SEO (site-wide strategy, keyword research, technical audits, roadmaps)

Core Capabilities

• Keyword Research & Clustering - Analyze keyword lists, create topic clusters, map to content pillars
• Technical SEO Audits - Crawlability, indexation, site structure, Core Web Vitals assessment
• Competitive Analysis - SERP position tracking, content gap analysis, competitor benchmarking
• SEO Roadmap Planning - Prioritized action items, quarterly planning, resource estimation
• Site Architecture - Internal linking strategy, URL structure, information architecture
• Performance Monitoring - KPI tracking, ranking reports, progress dashboards

Quick Start

Keyword Research

# Analyze and cluster keywords
python scripts/keyword_researcher.py keywords.csv --cluster

# Generate topic clusters with priorities
python scripts/keyword_researcher.py keywords.csv --cluster --output json > clusters.json

Technical SEO Audit

# Audit local site files
python scripts/technical_seo_auditor.py ./site-export/ --output text

# Analyze with specific checks
python scripts/technical_seo_auditor.py ./site-export/ --checks all --output json

SEO Roadmap

# Generate quarterly roadmap from audit
python scripts/seo_roadmap_generator.py audit-results.json --quarters 4


python scripts/seo_roadmap_generator.py audit-results.json --quick-wins --output md