a13-editorial-photo-headline

name	A13-editorial-photo-headline
description	motion-graphic scene archetype — full-bleed photography with a serif italic word land + slow ken-burns push-in. emotional / editorial / cinematic beat. composes camera-pan on the photo + slide on the type (one word at a time). renderer = remotion (for crisp type) or hyperframe-gsap (for smoother photo motion).

A13 — editorial photo + headline

Composes

• camera-pan (slow Ken-Burns on the photograph)
• slide per word on the headline (each word lands separately)
• crossfade into and out of the photo (vs. hard-cut elsewhere in the spot)
• Optional grain-overlay (pack-specified)

Layout

canvas: 1080x1920 (or pack-specified)

photo_layer:
  fill: bleed (entire canvas)
  source: user-provided photograph
  initial_scale: 1.00
  final_scale: 1.08
  drift_y_px: -20

type_layer:
  position: lower-third or top-third (varies per scene)
  origin: { x: 60, y: canvas_h * 0.75 }
  align: left
  font_family: serif italic (Playfair Display Italic / GT Sectra)
  font_size: from pack.type.display
  color: ink (often ivory or charcoal depending on photo)
  z_index: above photo

Choreography

phase_1_photo_crossfade_in:
  start_frame: 0
  effect: crossfade
  duration_frames: 18

phase_2_camera_pan:
  start_frame: 0
  effect: camera-pan (Ken-Burns)
  duration_frames: scene_full
  easing: linear

phase_3_word_slide_in:
  start_frame: 24                        # after photo establishes
  effect: slide per word
  per_word_stagger_frames: 8
  per_word_distance_px: 40

phase_4_hold:
  start_frame: photo_settled_with_type
  duration_frames: ≥ 60                   # generous hold

phase_5_photo_crossfade_out:
  start_frame: last - 18
  effect: crossfade

Style pack compatibility

supported: [SP-C, SP-D]
preferred_in: [SP-C]
incompatible: [SP-A, SP-B, SP-E, SP-F, SP-G]

Editorial / luxury packs only. Saturated packs use color-block-slate (A7) instead.

Pack-specific overrides

SP-C (editorial-cinematic)

• Grain overlay applied per pack's micro-imperfection.
• Crop-marks visible in corners (chrome).
• Music: slow ambient piano.

SP-D (editorial-magazine)

• Used sparingly as an intro/outro slate; primary archetype is A10.

Duration

duration_seconds: [4.0, 6.0]
default: 5.0

Long hold — the photograph needs to breathe.

Quality Checks

• Camera-pan is linear (no easing) — Ken-Burns should feel continuous.
• Crossfade in and out, not hard-cut.
• Type sits over a high-contrast region of the photo (or has a subtle backdrop blur).
• Grain overlay (if pack requires) is applied uniformly across the photo.

Failure Modes

• Photo and type fight for attention. Type sits over busy photo region. Move type to a calmer area or add a backdrop blur.
• Camera-pan accelerates at start/end. Easing isn't linear.
• Type words appear simultaneously. Per-word stagger missing.
• Photo's edge clips visibly during scale-in. Initial scale too small. Start at 1.02+ so the scale-in doesn't show empty canvas.