| name | featuring-nomination |
| description | Generates App Store featuring nomination pitches with all required fields, compelling narratives, and Apple editorial angles. Use when submitting your app for App Store editorial featuring or preparing a self-nomination. |
| allowed-tools | ["Read","Write","Edit","Glob","Grep","AskUserQuestion","WebSearch"] |
Featuring Nomination Generator
Generate a compelling App Store featuring nomination ready for submission, including all required fields, narrative pitch, and strategic timing.
When This Skill Activates
Use this skill when the user:
- Asks to "get featured" or "submit for App Store featuring"
- Mentions "featuring nomination" or "editorial feature"
- Wants help with "App Store editorial" pitch
- Is preparing a major launch or update and wants visibility
- Asks about "Today tab" or "Apps We Love"
How App Store Featuring Works
Apple's editorial team hand-picks apps for featuring based on:
- Quality: Design, performance, and polish
- Innovation: Novel use of Apple technologies
- Relevance: Timely content or seasonal alignment
- Story: Compelling developer or user narrative
Featuring Placements
| Placement | Visibility | Requirements |
|---|
| Today tab story | Highest | Exceptional quality + narrative |
| App of the Day | Very high | Outstanding app + timing |
| Collection feature | High | Fits a themed collection |
| Category feature | Medium | Top quality in category |
| Search result boost | Medium | Relevance + quality |
Submission Timeline
- Submit 6-8 weeks before desired featuring date
- Apple reviews and plans editorial calendar in advance
- Seasonal features are planned months ahead
- No guarantee of featuring — but quality nominations increase odds significantly
Configuration Questions
Ask user via AskUserQuestion:
-
Reason for nomination?
- New app launch
- Major update with new features
- Seasonal relevance (holiday, back-to-school, etc.)
- Apple technology showcase (new API adoption)
- Milestone (anniversary, user count, award)
-
Apple technologies used? (multi-select)
- SwiftUI
- WidgetKit / Live Activities
- App Intents / Shortcuts
- Apple Intelligence / Foundation Models
- ARKit / RealityKit
- HealthKit / ActivityKit
- SharePlay
- StoreKit 2
- Apple Watch complications
- visionOS support
- Other (specify)
-
Target featuring date?
- Within 2 weeks (too late for editorial, but can try)
- 4-6 weeks from now (ideal timing)
- 8+ weeks from now (best chance for planning)
- Seasonal window (specify season)
Generation Process
Step 1: Gather App Details
Collect comprehensive information:
- App name, description, and category
- What's new in this version (if update)
- Apple technologies used with specific details
- Developer story (indie, team, background)
- User impact stories or metrics
- Visual design highlights
- Accessibility features
- Privacy stance
Step 2: Identify Featuring Angles
Read nomination-template.md for the angle selection framework.
Strong angles by category:
- Accessibility: Apps that serve underserved communities
- Health: Mental health, physical wellness, therapy tools
- Education: Learning innovation, kids' safety
- Sustainability: Environmental impact, eco-friendly
- Creativity: Novel creative tools or expression
- Apple Tech: Deep integration with latest Apple APIs
- Cultural: Apps celebrating cultural moments or diversity
Step 3: Generate Nomination
Produce the complete nomination document.
Output Format
Read nomination-template.md and fill all fields.
# App Store Featuring Nomination
## App Information
| Field | Value |
|-------|-------|
| App Name | [Name] |
| Developer | [Developer/Company Name] |
| App Store URL | [URL] |
| Category | [Primary Category] |
| Platforms | [iOS / macOS / watchOS / visionOS] |
| App Store Connect Contact | [Email] |
## Nomination Reason
[One of: New Launch / Major Update / Seasonal / Technology / Milestone]
## Desired Featuring Window
[Date range, aligned with launch or seasonal opportunity]
## App Overview (2-3 sentences)
[Compelling summary of what the app does and why it matters]
## What Makes This App Special (3-5 bullet points)
- [Unique value proposition]
- [Design or UX innovation]
- [Technical excellence]
- [User impact]
- [Cultural or social significance]
## Apple Technology Integration
| Technology | How It's Used |
|-----------|--------------|
| [SwiftUI] | [Specific usage details] |
| [WidgetKit] | [Specific usage details] |
| [etc.] | [etc.] |
## Developer Story (2-3 sentences)
[Personal or team narrative that makes the app relatable]
## User Impact
[Metrics, testimonials, or stories showing real-world impact]
## Design Highlights
[What makes the visual design noteworthy — animations, interactions, aesthetics]
## Accessibility Features
[VoiceOver support, Dynamic Type, color accessibility, etc.]
## Privacy Commitment
[How the app respects user privacy — on-device processing, minimal data collection, etc.]
## Media Kit
[Links to: screenshots, app preview video, press kit, developer photos]
## Social Proof (optional)
[Press mentions, awards, notable reviews, download milestones]
References
- nomination-template.md — Detailed nomination form and angle framework
- Related:
app-store/marketing-strategy — Featuring as part of broader strategy
- Related:
app-store/app-description-writer — Compelling app copy
- Related:
generators/in-app-events — Pair featuring with events
- Apple: Nominate your app for featuring
