recovery-action-plan

name	recovery-action-plan
description	Detailed week-by-week action plan to fix rejection issues. Includes task breakdown, timelines, dependencies, and verification steps for each fix.

Recovery Action Plan

Create detailed week-by-week action plan for addressing rejection causes and preparing for resubmission.

Scope Context

Meta-planning skill. Synthesizes findings from all audit skills into a prioritized, scoped action plan.

Field	Value
Phase	Post-rejection planning
Upstream	rejection-root-cause-analysis
ARB item coverage	All pillars — scope determined by items flagged in root cause analysis
Score mode	Inherited from rejection-root-cause-analysis; the plan must state the score mode used

The action plan output should include:

• score_mode from the originating audit
• primary_site_type to determine which extension profile applies
• Per-pillar task list tied to specific ARB item IDs

Quick Start

Input: Root cause analysis (from rejection-root-cause-analysis) Output: Week-by-week action plan + task breakdown + timelines Time: 1-2 hours to plan, then 2-6 weeks to execute

Planning Process

Step 1: List All Issues

From root cause analysis, list every issue found:

1. [Issue 1] - Thin pages (CI01)
2. [Issue 2] - No HTTPS (TH01)
3. [Issue 3] - Intrusive pop-ups (UX03) ... etc

Step 2: Group by Timeline

Quick Wins (<1 hour):

• Enable HTTPS
• Fix obvious broken links
• Remove pop-ups

This Week (1-8 hours):

• Add basic about/contact pages
• Create XML sitemap
• Implement affiliate disclosures

Next 2 Weeks (8-40 hours):

• Expand thin pages
• Improve content quality
• Fix UX issues

3-6 Weeks (40+ hours):

• Comprehensive content rewrite
• Design overhaul
• Complex technical fixes

Step 3: Identify Dependencies

Example: Can't resubmit until:

1. HTTPS enabled (TH01)
2. Content expanded (CI01)
3. Pages passes audit (all criteria)

Map dependencies to prevent bottlenecks.

Step 4: Create Week-by-Week Plan

---

Sample Recovery Plan

Week 1: Critical Foundations

Monday-Tuesday: HTTPS & Technical (4 hours)

• If not HTTPS, enable SSL certificate
• If on shared host, request HTTPS
• Test all pages redirect HTTP→HTTPS
• Verify no mixed content warnings

Wednesday: Remove Intrusive Elements (2 hours)

• Remove full-screen pop-ups
• Remove fake close buttons
• Remove misleading CTAs
• Move ads below fold

Thursday-Friday: Basic Pages (6 hours)

• Create about page (500+ words, with photo)
• Create contact page (contact form + email)
• Add author info to homepage
• Verify contact methods work

Weekend: Verification

• Manual test HTTPS
• Test navigation
• Check on mobile
• Verify pop-ups removed

---

Week 2: Content Foundation

Monday-Wednesday: Identify Issues (8 hours)

• Run content-audit tool
• Identify all pages <300 words
• Identify duplicated content
• List pages to expand/rewrite

Thursday-Friday: Expand Key Pages (8 hours)

• Select 5-10 highest traffic thin pages
• Expand each to 400-600 words
• Add examples, details, FAQ
• Optimize titles/descriptions

Weekend: Verification

• Run content-audit again
• Compare before/after
• Verify quality improvements

---

Week 3: Policy Compliance

Monday: Affiliate Disclosures (2 hours)

• Search site for affiliate links
• Add FTC disclosure to each page
• Verify disclosures are visible/conspicuous

Tuesday: Privacy & Policies (4 hours)

• Update/create privacy policy
• Add data deletion process
• Add GDPR compliance (if applicable)
• Add terms of service

Wednesday: Content Review (6 hours)

• Check for health misinformation (if applicable)
• Check for deceptive claims
• Fact-check all statistics
• Verify sources and citations

Thursday-Friday: Continue Content (8 hours)

• Expand more thin pages
• Remove duplicate content
• Add internal links

---

Week 4: UX & Mobile

Monday-Tuesday: Mobile Optimization (8 hours)

• Add viewport meta tag
• Test on actual mobile devices
• Fix responsive design issues
• Optimize touch targets

Wednesday: Color & Contrast (4 hours)

• Test color contrast
• Fix text that doesn't meet WCAG AA
• Test with accessibility tools

Thursday-Friday: Navigation & Links (6 hours)

• Audit all internal links
• Fix 404 errors
• Improve navigation structure
• Add breadcrumbs where helpful

---

Week 5-6: Final Polish & Verification

Ongoing:

• Continue expanding remaining thin pages
• Add images and multimedia
• Optimize remaining content

Final Week:

• Run full diagnostic (ads-readiness-assessment)
• Run all audit tools
• Manual verification
• Screenshot before/after
• Prepare resubmission evidence

---

Action Plan Template

# Recovery Action Plan

## Issue: [Issue Name]
- Root Cause: [Why it happened]
- Severity: [Critical/High/Medium]
- Effort: [Quick/Medium/Complex]
- Timeline: [1 day/1 week/2+ weeks]

## Tasks
1. [Task 1] - [Owner] - [Due Date]
   - [ ] Sub-task A
   - [ ] Sub-task B

2. [Task 2] - [Owner] - [Due Date]

## Dependencies
- [This task] requires [other task] to be done first
- [This task] blocks [other task]

## Verification
- [ ] Verify in tool: [ads-readiness-assessment]
- [ ] Manual test: [What to test]
- [ ] Success criteria: [What proves it's fixed]

## Timeline: [Total Days/Weeks]

---

Common Fixes by Duration

1 Day Fixes:

• Remove pop-ups
• Fix robots.txt
• Add meta viewport
• Create about page
• Enable HTTPS (on managed hosts)

1 Week Fixes:

• Expand 5-10 thin pages
• Add affiliate disclosures
• Update privacy policy
• Fix mobile responsiveness
• Create contact page

2 Week Fixes:

• Expand all thin pages
• Remove all duplicates
• Fix UX issues
• Improve color/contrast
• Add all missing metadata

3+ Week Fixes:

• Comprehensive content rewrite
• Major design overhaul
• Technical infrastructure upgrade
• Complete SEO overhaul
• Systematic content quality improvement

---

Prioritization Matrix

Issue	Effort	Impact	Priority
No HTTPS	Quick	Critical	Do First
Pop-ups	Quick	Critical	Do First
Thin pages	Medium	High	Do Early
Missing contact	Quick	High	Do First
Duplicate content	Medium	High	Do Early
Color contrast	Medium	Medium	Do Later
Update frequency	Medium	Low	Do Last

---

Collaboration Template

For team-based projects:

Task: Expand thin pages
Owner: Content Team
Contributors: [Names]
Due: [Date]
Status: [Not Started / In Progress / Complete]
Evidence: [Links to completed work]

---

Success Checklist

• All critical issues identified
• Action plan created
• Team aligned
• Timeline realistic
• Dependencies mapped
• Verification process clear
• Resources allocated
• Start date set

---

Related Skills:

• Analyze rejection → rejection-root-cause-analysis
• Verify before resubmit → resubmission-readiness-check
• Use improvement guides → content-improvement-blueprint, etc.