content-production

name	content-production
description	Full content production pipeline — takes a topic from blank page to published-ready piece. Use for blog posts, articles, and guides end-to-end.
metadata	{"version":"1.0.0","source":"alirezarezvani/claude-skills","author":"Alireza Rezvani"}

Content Production

Full execution framework for producing finished, publishable content from concept to completion.

Three Operating Modes

Mode 1: Research & Brief

• Competitive content analysis (top 5-10 ranking pieces)
• Search intent mapping
• Source gathering (3-5 credible references minimum)
• Structured content brief production

Mode 2: Draft

• Outline-first approach with 4-7 H2 sections
• Hook-focused introductions (3-4 sentences maximum)
• Section-by-section: point first, proof second
• Actionable conclusions without padding

Mode 3: Optimize & Polish

• SEO optimization pass (title tags, keywords, alt text)
• Readability audit (score 70+ minimum)
• Structure validation and internal linking
• Pre-publish quality gates

Initial Context Requirements

Gather before writing:

• Specific topic or working title
• Primary search keyword (if SEO-relevant)
• Reader profile and existing knowledge level
• Content objective (inform, convert, build authority, trial)
• Target word count range
• Related existing content inventory

Search Intent Mapping

SERP Pattern	User Intent	Approach
"What is / How to" dominates	Informational	Comprehensive guide
Product pages, reviews	Commercial	Comparison or buyer's guide
News, updates dominant	Navigational/news	Original angle only
Forum results (Reddit, Quora)	Discovery	Opinionated with substantiation

Drafting Principles

Intro formula:

1. Name the reader's problem or situation
2. State what this piece provides
3. Optional: establish credibility

Section structure per H2:

• Lead with main point (first sentence)
• Prove with example, statistic, or comparison
• Include one actionable takeaway

Conclusion:

• Core argument summary (1-2 sentences)
• Single most important next action
• Goal-aligned CTA

SEO Optimization Checklist

• Title tag: primary keyword, under 60 characters, curiosity-driven
• H1: differs from title tag, keyword-rich, natural
• H2 sections: 2-3 contain secondary keywords
• First paragraph: primary keyword within first 100 words
• Image alt text: descriptive, keyword-inclusive
• URL slug: short, keyword-forward
• Meta description: 150-160 characters with keyword and action hook

Pre-Publish Quality Gates

• Primary keyword appears 3-5 times naturally
• Every factual claim has source attribution
• Minimum one visual element
• Intro avoids cliched openings
• Readability score >= 70
• Word count within 10% of target

Proactive Risk Flags

• Thin content: High-authority competitors with 2,000+ word pieces
• Cannibalization: Existing content already ranking for target keyword
• Intent mismatch: Awareness positioning on transactional keywords
• Citation gaps: Claims without specific sources
• CTA disconnects: Goals without visible call-to-action