| name | Brand Name Oracle |
| description | Use this skill when the user wants to forecast a brand name's success. Checks domain availability, social handles, trademarks, pronunciation, international meanings, similar companies, and AI perception prophecy. |
| version | 0.1.0 |
Brand Name Oracle Skill
Forecast brand name success comprehensively across multiple dimensions. This skill provides a structured approach to brand name prophecy.
When to Use
- User asks to forecast a potential brand/company/product name's success
- User wants to check if a name is "good" or "available"
- User is deciding between name options
- User wants oracle insight on a name they're considering
Forecasting Framework
For each brand name, forecast across these dimensions:
1. Domain Availability (Check these TLDs)
- .com (most important)
- .io (tech startups)
- .co (alternative)
- .ai (AI companies)
- .app (applications)
How to check: Run whois {name}.com etc. via Bash tool to check actual availability.
2. Social Handle Availability
- Twitter/X (@name)
- Instagram (@name)
- LinkedIn (company/name)
- TikTok (@name)
- GitHub (if tech company)
How to check: Use WebFetch to check if handles exist or are available.
3. Trademark Risk Assessment
- Search USPTO TESS database via WebSearch
- Check for similar marks in the same class
- Assess likelihood of confusion
Risk levels:
- Low: No similar marks found
- Medium: Similar marks exist but different industry
- High: Similar marks in same industry
4. Pronunciation Analysis
Score 1-10 based on:
- Number of syllables (fewer = better, 1-2 is ideal)
- Phonetic clarity (no ambiguous sounds)
- Spelling predictability (can people spell it from hearing it?)
- International pronounceability
5. International Check
Check for problematic meanings in:
- Spanish
- French
- German
- Mandarin
- Japanese
- Portuguese
- Arabic
Red flags: Profanity, negative connotations, embarrassing meanings
6. Similar Companies Check
Search for existing companies with similar names to identify confusion risk:
Check for:
- Phonetically similar names (sound alike when spoken)
- Visually similar names (look alike when written)
- Names with similar prefixes/suffixes
- Names in the same or adjacent industries
How to check: Use WebSearch to find companies with similar names. Consider:
- Direct competitors with similar names
- Well-known brands that could cause confusion
- Companies that might have trademark claims
Risk levels:
- Low: No similar companies found, or only in unrelated industries
- Medium: Similar names exist in adjacent industries
- High: Very similar names in same industry, or conflicts with well-known brands
7. AI Perception Analysis (Persona-Based)
IMPORTANT: Use the Task tool to spawn 5 persona subagents in parallel. Each persona evaluates the brand name from their perspective.
Launch these 5 agents simultaneously using the Task tool:
Persona 1: Sarah, 28, Software Engineer
- Tech-savvy millennial at a startup
- Values innovation and authenticity
Persona 2: Robert, 55, Small Business Owner
- Runs a local accounting firm
- Conservative, values trust and reliability
Persona 3: Maya, 34, Marketing Director
- Works at Fortune 500 company
- Expert in branding, very critical
Persona 4: James, 42, Investor
- VC partner evaluating startups
- Focuses on market positioning
Persona 5: Lisa, 22, College Student
- Gen Z, heavy social media user
- Cares about authenticity and social impact
For each persona, the agent should answer:
- "What does '{name}' make you think of?"
- "What industry would you guess this company is in?"
- "Would you trust a company with this name?" (yes/no)
- "Is this name memorable to you?" (yes/no)
- Brief overall impression (2-3 sentences)
Agent prompt template:
You are {Name}, a {age}-year-old {occupation}. {background}
Evaluate the brand name "{BRAND_NAME}" from your perspective.
Answer briefly:
1. What does this name make you think of?
2. What industry would you guess?
3. Would you trust this company? (yes/no + why)
4. Is it memorable? (yes/no + why)
5. Overall impression (2-3 sentences)
After all 5 agents complete, synthesize their responses:
- Aggregate common themes in what the name evokes
- List industries mentioned
- Calculate trust rate (X/5 would trust)
- Calculate memorability rate (X/5 find it memorable)
- Note any divergent opinions
Output Format
## Brand Evaluation: {NAME}
### Overall Score: {X}/100
### Domain Availability
| TLD | Status |
|-----|--------|
| .com | ✓ Available / ✗ Taken |
| .io | ✓ / ✗ |
| .co | ✓ / ✗ |
| .ai | ✓ / ✗ |
| .app | ✓ / ✗ |
### Social Handles
| Platform | Status |
|----------|--------|
| Twitter | ✓ / ✗ |
| Instagram | ✓ / ✗ |
| LinkedIn | ✓ / ✗ |
| TikTok | ✓ / ✗ |
| GitHub | ✓ / ✗ |
### Trademark Risk: {LOW/MEDIUM/HIGH}
{Brief explanation}
### Pronunciation Score: {X}/10
- Syllables: {N}
- Phonetic clarity: {assessment}
- Spelling predictability: {assessment}
### International Check
{Any issues found, or "No issues detected in major languages"}
### Similar Companies: {LOW/MEDIUM/HIGH} RISK
{List of similar companies found, if any}
- **CompanyName** (industry) - reason for similarity
### AI Perception Analysis (5 Personas)
**Trust Rate:** {X}/5 personas would trust this brand
**Memorability:** {X}/5 personas find it memorable
#### What This Name Evokes
{Synthesized themes from all personas}
#### Industry Associations
{List of industries mentioned by personas}
#### Individual Persona Responses
**Sarah (28, Software Engineer):** {brief response}
**Robert (55, Business Owner):** {brief response}
**Maya (34, Marketing Director):** {brief response}
**James (42, Investor):** {brief response}
**Lisa (22, Student):** {brief response}
### Mission Alignment (if provided)
Score: {X}/10
{Explanation of how well name fits mission}
### Recommendation
{Final assessment and any suggestions}
Scoring Guide
Calculate overall score as weighted average:
- Domain availability: 20% (50 pts for .com, 50 pts split among others)
- Social handles: 10% (equal weight per platform)
- Trademark risk: 20% (low=100, medium=50, high=10)
- Pronunciation: 15% (score * 10)
- International: 15% (100 - 20 per issue found)
- Similar companies: 20% (low=85, medium=60, high=20)
Example
User: "Evaluate the brand name 'Luminary' for an education technology company"
- Check domains via whois
- Check social handles via WebFetch
- Search USPTO via WebSearch
- Analyze pronunciation (4 syllables, easy spelling)
- Check international meanings
- Search for similar companies (e.g., Lumina, Illuminate, Luminari)
- Launch 5 persona agents in parallel using Task tool
- Synthesize and present results
