| name | drin-customer-journey-mapping |
| description | Visual and narrative mapping of the entire user experience from awareness to advocacy. |
| status | production |
Customer Journey Mapping
Purpose
To visualize the user's emotional and behavioral path, identifying moments of delight and friction.
Journey Phases
- Awareness: First touch (Ad, Social, Search).
- Consideration: Comparing, reading docs, watching demo.
- Activation: Sign up and "Aha!" moment.
- Retention: Regular use and value realization.
- Advocacy: Referral and community participation.
Output
A JOURNEY-MAP.md using Mermaid journey diagrams.
subagents:
- ux-designer
- user-researcher