| name | media-kit |
| description | Builds influencer and creator media kits with audience stats, collaboration options, rate cards, and brand alignment sections. Use when a user wants to pitch brand partnerships, needs a professional document to share with sponsors, or is monetizing their content through collaborations. |
Media Kit Builder
When to Use This Skill
- Pitching brand partnerships or sponsorships
- Responding to "send us your media kit" requests
- Want to professionalize collaboration conversations
- Monetizing content and need standardized pricing
- Applying to influencer networks or talent agencies
Core Principle
A MEDIA KIT SELLS THE AUDIENCE, NOT THE CREATOR. Brands don't pay for your followers — they pay for access to your audience's attention and purchasing behavior.
Workflow
Step 1: Gather Creator Data
Ask: What platforms? Follower/subscriber counts? Average engagement rates? Audience demographics (age, gender, location, interests)? Niche? Past brand collaborations?
Minimum needed: Platform + follower count + niche.
Step 2: Build the Kit
Page 1 — Cover & Bio:
- Professional photo
- Name and tagline
- 2-3 sentence bio
- Key platforms with follower counts
- Contact info
Page 2 — Audience Overview:
- Total reach across platforms
- Demographics breakdown (age, gender, location)
- Audience interests and purchasing behavior
- Top-performing content categories
Page 3 — Performance Metrics:
| Platform | Followers | Avg Engagement Rate | Avg Reach/Post |
|---|