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SkillsMP has collected 22 skills from stefanoskarakasis/Product-Marketing-Skills. Open a skill to review its source and details.
Showing 22 of 22 collected skills.
Assigns launch tier (T1–T4) using a four-signal framework and generates a complete GTM brief with positioning angles, channel strategy, success metrics, and competitive context. Reads brain (ICP, positioning, competitive, proof points) and, when available,…
Use for positioning statement, messaging hierarchy, homepage copy, persona cards, messaging audit, value prop, or elevator pitch. Trigger when user says "we sound like everyone else," "messaging is not landing," or mentions April Dunford or Obviously Awesome.…
Identifies and scores your highest-priority beachhead segment using four-dimension scoring (Burning Pain, Willingness to Pay, Winnability, Referral Potential) with blocking gates. Reads brain context (ICP, positioning, competitive landscape, proof points)…
Build and maintain the shared GTM brain — product context, ICP, positioning, voice, market context, and proof points — that every other skill in this stack reads before producing output. Works standalone with your own answers, supercharged when you connect…
Orchestrates multi-skill PMM programs end-to-end — chains positioning, competitive, GTM strategy, campaign briefs, stakeholder maps, and retros into one coherent program with a master document and brain updates. Trigger on: "run full GTM workflow", "run a…
Scores your GTM motion stack (Inbound, Outbound, Paid, Community, Partner, ABM, PLG) against ICP deal economics with blocking gates, then selects one primary and at most one secondary motion. Trigger with "which GTM motions should we use", "inbound vs…
A writing coach and messaging strategist for B2B tech teams. Use this skill whenever someone wants to rewrite, sharpen, draft, or pressure-test any written communication: Slack messages, internal emails, async updates, decision memos, PRDs, one-pagers,…
Guides Product Marketing leaders and individual PMMs through building a complete, export-ready OKR set for their quarter — including Objective, Key Results, Projects, Scorecard metrics, and Exec Summary language. Use when setting quarterly OKRs, reviewing…
Selects and applies the right prioritization framework (9 frameworks: Opportunity Score, ICE, RICE, Eisenhower, Impact vs Effort, Risk vs Reward, Kano, Weighted Decision Matrix, MoSCoW) with PMM interpretation layer and GTM launch tier output (T1–T4). Reads…
Builds political maps (not org charts) showing who can kill your launch, who champions it, and what to say to each stakeholder. Reads brain context (ICP, positioning, GTM motion) and guardrails from prior stakeholder mapping sessions; produces Power ×…
Guides Product Managers and Product Marketing Managers to co-create complete Product Requirements Documents with embedded Solution Stories. Reads brain context (positioning, ICP, Revenue Levers) to anchor PRDs in strategy. Outputs: structured Solution Story…
Identifies and pressure-tests failure modes for any strategic initiative (product launch, pricing change, GTM pivot, new market entry, feature rollout) by running a cross-functional risk exercise. Loads brain context (ICP, positioning, competitive landscape)…
Draft a jurisdiction-aware privacy policy for any digital product — use this skill whenever a PMM or Product Manager needs to create, update, audit, or review data protection documentation, asks about GDPR, CCPA, or UK GDPR obligations, mentions "privacy…
Resume reviewer and tailoring engine for Product Marketing Managers (IC to VP, including AI PMM roles). Takes baseline resume + job description → dissects JD → ranks bullets by impact fit → rebuilds complete resume in one pass. Trigger on: resume + JD paste,…
Structured GTM retrospective for cross-functional squads anchored to OKRs and launch outcomes. Produces diagnostic root causes and actionable decisions, not venting. Loads brain context and, when available, guardrails from prior sessions logged in the user's…
Reads /context/skill-sessions.md (the session log every execution skill writes to) to detect patterns that repeat across 2+ sessions, proposes new guardrails for /context/meta-patterns.md, and proposes brain updates for confirmed learnings. Run on-demand or…
Builds, pressure-tests, and outputs a complete GACCS Brief (Goals, Audience, Creative, Channels, Stakeholders) for any marketing, GTM, or enablement project. Use whenever a PMM mentions a campaign, launch, content piece, event, enablement asset, or any…
Guides you through building high-rigor experiment briefs by first understanding your role, what you're testing, and what scale you need to detect real results statistically. Pressure-tests your hypothesis and only approves experiments that can reach…
Deliberate deep-dive capture for a completed skill session that deserves more than the automatic one-line row every T1/T2 skill already logs at its own close — asks three extraction questions (what surprised you, what was wrong, what was missing), turns real…
Runs a second-pass quality check on a skill's output before it goes out — re-checks it against the originating skill's own Quality Gate and Operating Rules, and returns specific fixes rather than a pass/fail verdict alone. Trigger on: "verify this", "check…
Audits any SKILL.md in this repo against SKILL-SPEC.md, the skill authoring standard — checks frontmatter, the seven required sections, tier-appropriate sections, and quality-gate structure, then returns a scored checklist with prioritized fixes. Trigger on:…
Customer interview synthesis engine for PMMs, Product Managers, and UX Researchers. Transforms raw transcripts into structured discovery outputs anchored in JTBD theory, with signal-level pattern detection and confidence scoring. Trigger on: "summarize…