email-marketing

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UpdatedJune 5, 2026 at 16:11

Email content writing for newsletters, drip sequences, onboarding flows, and transactional emails. Use for newsletter drafting, automated drip sequence copy, welcome email series, subject line and preview text optimisation, re-engagement emails, and plain-language transactional email (receipts, confirmations, alerts). Trigger phrases: "write a newsletter", "draft an onboarding email sequence", "write a subject line", "write a drip campaign", "create a welcome email". NOT for email infrastructure setup (ESP config, sending domains, DKIM/DMARC) — that is a technical ops concern. NOT for social media content — use the social-media-content skill for LinkedIn or Twitter. NOT for cold outreach / sales prospecting emails — those have compliance and conversion constraints beyond marketing content.

Installation

Install with Codex or Claude Copy this prompt, paste it into Codex, Claude, or another assistant, and let it review the skill page and install it for you.

Source

viktorbezdek

viktorbezdek/skillstack

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Market Research Analysts and Marketing SpecialistsBusiness and Financial Operations Occupations·SOC 13-1161

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SKILL.md

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name	email-marketing
description	Email content writing for newsletters, drip sequences, onboarding flows, and transactional emails. Use for newsletter drafting, automated drip sequence copy, welcome email series, subject line and preview text optimisation, re-engagement emails, and plain-language transactional email (receipts, confirmations, alerts). Trigger phrases: "write a newsletter", "draft an onboarding email sequence", "write a subject line", "write a drip campaign", "create a welcome email". NOT for email infrastructure setup (ESP config, sending domains, DKIM/DMARC) — that is a technical ops concern. NOT for social media content — use the social-media-content skill for LinkedIn or Twitter. NOT for cold outreach / sales prospecting emails — those have compliance and conversion constraints beyond marketing content.
allowed-tools	Read,Write,Edit,Bash

email-marketing

Email newsletters, drip sequences, subject line optimisation, onboarding emails, and plain-language transactional email copy.

When to use

Write a 5-email onboarding sequence for new SaaS trial users
Write a monthly product newsletter for our developer tool
Suggest 5 subject line variants for our product launch email
Write a re-engagement email for users who haven't logged in for 30 days
Draft the welcome email for new subscribers to our blog
Write a plain-language payment failed email that doesn't alarm users
Create a 3-email abandoned cart sequence for our e-commerce store
Write preview text for 10 emails in our nurture sequence

When NOT to use

Configure SPF and DKIM for our SendGrid sending domain — Email infrastructure — not content
Write a cold outreach sequence to VPs of Engineering at Series A companies — Sales prospecting — different constraints
Write a Twitter thread about our email marketing strategy — Social content — use social-media-content skill
Set up a Mailchimp automation workflow — ESP platform config — not copy

Anti-patterns

Symptom

Invoking this skill for tasks outside its scope — e.g., infrastructure concerns when the request is about application code, or vice versa.

Problem

Scope mismatch wastes context and produces advice tuned for the wrong domain. A database schema skill answering a connection-pooling question gives schema advice when the real problem is operational configuration.

Solution

Read the NOT for clauses carefully. If the request matches an exclusion, identify the correct skill (check SkillStack for the right domain) rather than stretching this skill to cover adjacent ground.

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name	email-marketing
description	Email content writing for newsletters, drip sequences, onboarding flows, and transactional emails. Use for newsletter drafting, automated drip sequence copy, welcome email series, subject line and preview text optimisation, re-engagement emails, and plain-language transactional email (receipts, confirmations, alerts). Trigger phrases: "write a newsletter", "draft an onboarding email sequence", "write a subject line", "write a drip campaign", "create a welcome email". NOT for email infrastructure setup (ESP config, sending domains, DKIM/DMARC) — that is a technical ops concern. NOT for social media content — use the social-media-content skill for LinkedIn or Twitter. NOT for cold outreach / sales prospecting emails — those have compliance and conversion constraints beyond marketing content.
allowed-tools	Read,Write,Edit,Bash

email-marketing

Email newsletters, drip sequences, subject line optimisation, onboarding emails, and plain-language transactional email copy.

When to use

Write a 5-email onboarding sequence for new SaaS trial users
Write a monthly product newsletter for our developer tool
Suggest 5 subject line variants for our product launch email
Write a re-engagement email for users who haven't logged in for 30 days
Draft the welcome email for new subscribers to our blog
Write a plain-language payment failed email that doesn't alarm users
Create a 3-email abandoned cart sequence for our e-commerce store
Write preview text for 10 emails in our nurture sequence

When NOT to use

Configure SPF and DKIM for our SendGrid sending domain — Email infrastructure — not content
Write a cold outreach sequence to VPs of Engineering at Series A companies — Sales prospecting — different constraints
Write a Twitter thread about our email marketing strategy — Social content — use social-media-content skill
Set up a Mailchimp automation workflow — ESP platform config — not copy

Anti-patterns

Symptom

Invoking this skill for tasks outside its scope — e.g., infrastructure concerns when the request is about application code, or vice versa.

Problem

Solution

Read the NOT for clauses carefully. If the request matches an exclusion, identify the correct skill (check SkillStack for the right domain) rather than stretching this skill to cover adjacent ground.