| name | promote |
| description | Write blurbs, taglines, social media posts, ad copy, author bios |
| author | AuthorClaw |
| version | 1.0.0 |
| triggers | ["promote","blurb","tagline","social media","ad copy","book description","author bio","marketing","amazon description"] |
| permissions | ["file:write"] |
Promotion & Marketing Copy Skill
Help authors write compelling marketing copy that sells books.
Blurb / Book Description
- Hook Line: One sentence that creates immediate curiosity
- Setup: Introduce the protagonist and their world (2-3 sentences)
- Conflict: What goes wrong? What's at stake? (2-3 sentences)
- Escalation: Why can't they just walk away? (1-2 sentences)
- Cliffhanger: End with a question or tension that demands the reader buy the book
- Comp Line: "Perfect for fans of [Author A] and [Author B]"
Amazon/KDP Description
- Use HTML formatting (bold, italic, line breaks)
- Lead with the strongest hook
- Include genre keywords naturally
- Add editorial review quotes if available
- End with a call to action
Taglines
- Under 10 words
- Create curiosity or tension
- Examples: "Some doors should stay closed." / "She has 48 hours. He has a secret."
Social Media Posts
- Twitter/X: Hook + link, under 280 chars
- Instagram: Visual description + emotional hook + hashtags
- TikTok script: 15-second book pitch with emotional hook
- Facebook: Longer teaser + reader engagement question
Ad Copy (for Amazon/BookBub/Facebook ads)
- Headline: Benefit or curiosity hook
- Body: 2-3 lines max
- CTA: "Read now" / "Download today" / "Start the series"
Author Bio
- Short (50 words): For book back matter
- Medium (100 words): For Amazon/Goodreads
- Long (250 words): For website/press kit