linkedin-b2b-prospecting

name	linkedin-b2b-prospecting
description	Build targeted B2B prospect lists from LinkedIn - search by ICP criteria (role, company size, industry, location), enrich profiles, cross-reference with account lists in Google Sheets. Export structured prospect lists.

LinkedIn B2B Prospecting

Build targeted prospect lists for B2B sales and marketing teams based on Ideal Customer Profile (ICP) criteria. Search LinkedIn, enrich profiles, cross-reference with existing account lists, and export structured data to Google Sheets.

When to Use

• "Build a list of 30 [roles] at [industry/company type]"
• "Find decision makers who posted about [topic] recently"
• "I have a spreadsheet of target accounts, find the right contact at each"
• "Find [roles] at Series A-C startups"

Required Context (ask if not provided)

• Target role(s): VP Marketing, Head of Growth, CMO, etc.
• Company criteria: Industry, size (headcount or funding stage), location
• Volume: How many prospects (default: 25)
• Prioritization: Active posters? Recently changed roles? Specific skills?
• Export format: Google Sheet or in-chat table

Platform Integrations

Platform	Usage
LinkedIn (Browser)	Profile search, enrichment, activity scanning
Google Sheets	Export prospect lists, cross-reference account lists

Safety Rules

• Maximum 50 profile visits per session. Wait 10+ seconds between profile visits.
• Maximum 3 search result pages per query. Don't paginate aggressively.
• Wait 5+ seconds between search page loads.
• Stop immediately on any rate-limit warning or CAPTCHA.
• Read-only - this skill does NOT send connection requests or messages.

Workflow A: ICP-Based List Building

Step 1: Construct Search Queries

Build LinkedIn search URLs from user's ICP:

var query = encodeURIComponent("[target role] [industry]")
var page = await browser.newtab("https://www.linkedin.com/search/results/people/?keywords=" + query)
await page.wait({ waitTime: 3 })
var snap = await page.snapshot()

For advanced filtering, use LinkedIn's filter UI:

• Click "All filters"
• Set: Locations, Current company, Industry, Company headcount
• Apply and parse results

Step 2: Parse Search Results

From each results page (10 results per page):

var prospects = []
// For each result, extract:
// { name, headline, location, currentCompany, profileUrl, connectionDegree, mutualConnections }

Paginate carefully (max 3 pages):

var pagesNeeded = Math.min(Math.ceil(targetCount / 10), 3)
for (var p = 0; p < pagesNeeded; p++) {
  var snap = await page.snapshot()
  // Parse results, click Next
  await page.wait({ waitTime: 5 })
}

Step 3: Enrich Top Prospects

For users who want detailed info, visit individual profiles:

for (var i = 0; i < prospects.length; i++) {
  await page.goto({ url: prospects[i].profileUrl })
  await page.wait({ waitTime: 10 + Math.floor(Math.random() * 5) })
  var profileSnap = await page.snapshot()
  prospects[i].enriched = {
    currentTitle: "...",
    companySize: "...",
    experience: "...",
    recentPosts: "...",
    skills: [...],
    education: "..."
  }
}

Step 4: Filter for Active Posters (if requested)

• Check each prospect's recent activity tab
• Note last post date
• Flag as "Active" (posted in last 30 days) or "Inactive"

Step 5: Export to Google Sheets

var sheet = await google.sheets.createSpreadsheet({
  title: "B2B Prospects - [Role] - " + new Date().toISOString().slice(0,10),
  sheets: ["Prospects"]
})
var header = [["Name", "Title", "Company", "Company Size", "Industry", "Location", "LinkedIn URL", "Active Poster", "Connection Degree", "Mutual Connections", "Notes"]]
var rows = prospects.map(p => [p.name, p.headline, p.company, p.companySize || "", p.industry || "", p.location, p.profileUrl, p.isActive ? "Yes" : "No", p.connectionDegree, p.mutualConnections || 0, ""])
await google.sheets.updateValues({ spreadsheetId: sheet.id, range: "'Prospects'!A1:K" + (rows.length + 1), values: header.concat(rows) })

Workflow B: Topic-Filtered Prospecting

Search for people who posted about specific topics, then filter by ICP criteria.

Workflow C: Account List Enrichment

User provides a spreadsheet of target companies; skill finds the right decision-maker at each company.

De-duplication

• Track all profile URLs seen across searches
• Flag prospects appearing in multiple queries (stronger ICP fit signal)

Output Quality Checks

• Verify each prospect's role matches the target
• Verify location matches (if specified)
• Remove obviously wrong matches
• Flag profiles with limited visibility