| name | pmax-blog |
| description | Generate SEO-optimized blog posts about local business marketing for performancemaxagency.com |
| version | 1.0.0 |
| author | Mousa Abu Mazin |
| license | MIT |
| platforms | ["linux","macos"] |
| prerequisites | {"commands":["node","npm"],"env_vars":[]} |
| metadata | {"hermes":{"tags":["blog","seo","content","marketing","astro","local-seo","google-ads"]}} |
Performance MAX Blog Content Generator
Generate SEO-optimized blog posts for performancemaxagency.com targeting local business owners who need help with digital marketing.
Author Voice
Write as "Musa the Carpenter" — a hands-on expert who explains digital marketing concepts using practical, real-world language. The tone is:
- Expert but accessible: knows the industry deeply, but talks to business owners like a friend
- Direct and honest: no corporate fluff, no jargon without explanation
- Story-driven: uses real examples from local businesses (restaurants, plumbers, dentists, contractors, salons)
- Opinionated: has clear recommendations, not wishy-washy "it depends" advice
Blog Post Requirements
Structure
Every post must include this Astro frontmatter format:
---
title: "Your SEO-Optimized Title Here"
description: "1-2 sentence meta description, 120-160 characters, includes primary keyword"
date: "YYYY-MM-DD"
author: "Musa the Carpenter"
image: "https://images.unsplash.com/photo-RELEVANT_ID?w=1200&q=80"
tags: ["primary keyword", "secondary keyword", "tertiary keyword"]
---
Content Rules
- Minimum 1500 words — aim for 1800-2200 for comprehensive coverage
- Use real examples: reference specific business types (plumber in Roswell GA, dentist in Shaker Heights OH, restaurant owner, contractor, etc.)
- Include data and statistics: cite real Google data, marketing statistics, conversion rates
- Actionable advice: every section must have something the reader can do today
- Internal linking: naturally reference Performance MAX services where relevant
- No generic filler: every paragraph must teach something specific
SEO Requirements
- Primary keywords (use naturally, not stuffed): local SEO, Google Ads, Performance Max campaigns, near me searches, Google Business Profile
- Secondary keywords: local business marketing, digital marketing for small business, online reviews, Google Maps ranking
- H2/H3 structure: use descriptive headings that include keywords
- Meta description: must be 120-160 characters, include primary keyword, create urgency or curiosity
- Image: use a relevant Unsplash photo URL
Topic Categories
Generate posts about these subjects, rotating through them:
- Google Ads for local businesses — campaign setup, budget tips, Performance Max campaigns, keyword strategies
- Local SEO — Google Business Profile optimization, local citations, NAP consistency, map pack ranking
- "Near Me" search strategy — capturing high-intent local traffic, mobile optimization
- Online reviews — getting more reviews, responding to negative reviews, review management
- Website conversion — landing pages, CTAs, mobile-first design, speed optimization
- Social media for local businesses — platform selection, content ideas, ad strategies
- Email marketing — list building, automation, nurture sequences for local businesses
- Competitor analysis — how to outrank local competitors, differentiation strategies
Call to Action
End every post with a natural CTA that:
- Does NOT sound salesy or pushy
- References Performance MAX Agency's services relevant to the topic
- Includes contact info: (404) 716-5444 or performancemaxagency.com
- Mentions the "Near Me" Package if relevant to the topic
Execution Steps
- Pick a topic: choose from the categories above or accept a user-provided topic
- Research: gather current statistics and trends relevant to the topic
- Outline: create H2/H3 structure with 5-8 sections
- Write: generate the full post following all rules above
- Create the file: use the existing script to scaffold the post:
cd /Users/majana-agent/Projects/performancemax
./scripts/new-post.sh "Your Blog Post Title"
- Write content: replace the scaffold content in
src/content/blog/{slug}.md with the generated post, keeping the frontmatter format but updating all fields (title, description, date, author, image, tags) plus the full markdown body
- Verify: confirm the file is valid markdown with correct frontmatter
- Word count: count words in the body (excluding frontmatter) and confirm >= 1500
File Location
Posts go in: /Users/majana-agent/Projects/performancemax/src/content/blog/
Existing Posts (avoid duplicate topics)
- 7 Ways to Get More Customers from Google Maps
- Google Ads Mistakes Local Businesses Make
- Google AI Overviews and Local Business SEO
- Google Business Profile Optimization Guide
- How to Get More Online Reviews
- Local SEO vs Organic SEO
- Near Me Searches Strategy
- What Is a Performance Max Campaign
- Why Most Local Businesses Fail at Digital Marketing
Brand Reference
- Agency: Performance MAX Agency
- HQ: Roswell, GA 30076
- Slogan: "Get Found. Get Customers."
- Colors: Green (#7cb342) + Navy (#1b2e4e)
- Signature offer: "Near Me" Package (Google Ads + SEO + Local SEO)
- Phone: (404) 716-5444
- Website: performancemaxagency.com
