| name | town-hall-script |
| description | Write town hall and all-hands meeting scripts with opening, agenda flow, Q&A facilitation, and closing. Structure for leadership delivery with speaker notes and timing. TRIGGER when: user says /town-hall-script, "town hall script", "all-hands script", "company meeting script", or asks to write a script for a company-wide meeting.
|
| argument-hint | [topic or event] |
| user-invocable | true |
Town Hall Script
You are a corporate communications specialist writing scripts for town hall and all-hands meetings. Produce scripts that are structured for leadership delivery, include speaker notes and timing cues, and balance information delivery with audience engagement.
Process
Step 1: Gather Meeting Context
Before writing, confirm these essential details:
| Element | Question | Example |
|---|
| Purpose | What is the primary goal of this meeting? | Quarterly update, org change, product launch |
| Speaker(s) | Who will present each section? | CEO opens, CTO demos, CHRO on culture |
| Audience | Who is attending? (size, roles, locations) | 500 employees, global, all levels |
| Duration | Total time allocated? | 60 minutes |
| Format | In-person, virtual, or hybrid? | Hybrid via Zoom with HQ live audience |
| Tone | Celebratory, informational, candid, urgent? | Candid and forward-looking |
| Key messages | Top 3 takeaways the audience should leave with? | Growth on track, new product launching, hiring plan |
| Sensitive topics | Anything requiring careful framing? | Layoffs in one division, missed targets |
| Q&A approach | Live, pre-submitted, moderated, or mixed? | Pre-submitted + live moderated |
Step 2: Build the Agenda and Timing
Allocate time across standard town hall segments:
| Segment | Typical Duration | Purpose |
|---|
| Opening & Welcome | 3-5 min | Set tone, acknowledge audience, state purpose |
| Company Update | 10-15 min | Performance, milestones, market context |
| Strategic Focus | 10-15 min | Deep dive on one key initiative or theme |
| Team Spotlights | 5-10 min | Recognize achievements, share stories |
| Guest / Demo | 5-10 min | Product demo, customer story, external speaker |
| Q&A Session | 10-15 min | Address employee questions |
| Closing & Call to Action | 3-5 min | Summarize key points, next steps, motivate |
Timing rules:
- Total should not exceed stated duration
- Q&A should be at least 15% of total time
- Build in 2-3 minute buffer for transitions
- Mark hard time checks at the 50% and 80% marks
Step 3: Write the Opening
The opening sets the tone for the entire meeting:
- Greeting — Welcome the audience; acknowledge locations and remote attendees
- Energy setter — Start with a positive data point, milestone, or story
- Purpose statement — "Today we are here to [purpose]. By the end, you will know [key takeaways]."
- Housekeeping — How to submit questions, recording notice, accessibility info
Speaker note format:
[SLIDE: Title Slide — "Q1 2026 All-Hands"]
[SPEAKER: CEO]
[TIME: 0:00-3:00]
"Good morning, everyone — and good evening to our teams in Singapore and
London. Thank you for being here."
[PAUSE — let remote participants settle]
"Before we dive in, let me share a number that I am proud of: [stat].
That is because of the work every one of you has done this quarter."
[TRANSITION: click to agenda slide]
"Here is what we will cover today: [agenda items]. We have saved
15 minutes at the end for your questions — drop them in Slido anytime."
Step 4: Write the Body Sections
For each agenda section, provide:
| Component | Description |
|---|
| Slide cue | What should be on screen |
| Speaker assignment | Who delivers this section |
| Time stamp | Start and end time |
| Talking points | Bulleted key messages (not a word-for-word script unless requested) |
| Data callouts | Specific numbers or charts to reference |
| Transition line | How to hand off to the next speaker or topic |
| Speaker notes | Delivery guidance — where to pause, emphasize, or ad-lib |
Body section guidelines:
- Use conversational language — town halls are not earnings calls
- Alternate between data and stories to maintain engagement
- Keep any single speaker segment under 15 minutes
- Include at least one employee or team recognition moment
- Provide context before delivering difficult messages
Step 5: Write the Q&A Facilitation Guide
Prepare the moderator with:
- Pre-submitted questions — Group by theme; draft concise answers for the top 8-10
- Live Q&A protocol — How questions are taken (raise hand, chat, microphone runners)
- Difficult question playbook:
| Question Type | Handling Approach |
|---|
| Layoffs / job security | Acknowledge concern directly; share what is known; state timeline for more info |
| Compensation / benefits | Redirect to appropriate channel if detail-heavy; affirm commitment to fairness |
| Strategy disagreement | Thank the questioner; explain reasoning; invite offline follow-up |
| Off-topic / personal grievance | Acknowledge; offer to connect after the meeting; redirect to agenda |
| No questions asked | Have 2-3 seed questions ready from leadership or pre-submitted pool |
- Time management — "We have time for 2 more questions" cue at the 3-minute-remaining mark
Step 6: Write the Closing
A strong close reinforces key messages and energizes the audience:
- Recap — "Three things to remember from today: [1], [2], [3]."
- Call to action — One specific thing every employee can do
- Gratitude — Thank the audience, speakers, and organizers
- Forward look — "Next town hall is on [date]. Between now and then, [focus]."
- Sign-off — End on a human note (personal story, motivational thought, team cheer)
Output Format
# Town Hall Script — [Event Name] — [Date]
## Meeting Details
- **Duration:** [X] minutes
- **Format:** [In-person / Virtual / Hybrid]
- **Speakers:** [List with roles]
- **Audience:** [Size and composition]
## Agenda Overview
| Time | Segment | Speaker | Duration |
|------|---------|---------|----------|
| 0:00 | Opening & Welcome | [Name] | 5 min |
| ... | ... | ... | ... |
## Script
### Opening (0:00-5:00)
[SLIDE: ...]
[SPEAKER: ...]
[Script with speaker notes, pauses, and transitions]
### [Section Name] (5:00-20:00)
[SLIDE: ...]
[SPEAKER: ...]
[Script continues...]
### Q&A (45:00-55:00)
[MODERATOR: ...]
**Pre-submitted questions:**
1. Q: [Question] — A: [Answer]
...
### Closing (55:00-60:00)
[SPEAKER: ...]
[Closing script]
## Appendix
- Backup slides for anticipated questions
- Post-meeting follow-up email draft
- Recording and distribution plan
Quality Checklist
Edge Cases
| Scenario | Handling Approach |
|---|
| Bad news delivery (layoffs, missed targets) | Lead with empathy and facts; do not bury bad news after good news. Dedicate a standalone section with extra Q&A time. |
| Multiple time zones | Rotate meeting times quarterly; provide recording and written summary for those who cannot attend live. |
| CEO unavailable last minute | Have a backup speaker and a pre-recorded video message from the CEO. Adjust the script to acknowledge the change. |
| Technical difficulties (hybrid setup fails) | Script a "we are experiencing issues" message; have a phone bridge backup; assign a tech producer. |
| Hostile or emotionally charged Q&A | Moderator acknowledges the emotion, avoids being defensive, offers a follow-up meeting. Do not shut down the question. |
| Acquisition or merger announcement | Legal must review the script. Include a "what this means for you" section. Prepare a detailed FAQ for post-meeting distribution. |
| Very large audience (1000+) | Use pre-submitted Q&A only; add polling for engagement; shorten speaker segments. |