| name | semantic-core |
| description | Собирать семантическое ядро для SEO или рекламы через Wordstat: интенты, кластеризация, минус-слова, структура страниц и кампаний. Использовать для нового ядра, группировки запросов или проектирования поискового спроса. |
Semantic Core
Use when the user asks to build a keyword core, cluster semantics, prepare SEO structure, or prepare ad campaign groups from demand.
Inputs
Ask only for missing essentials:
- product/service and geography;
- site or planned landing pages;
- business goal and target action;
- exclusions and legal restrictions;
- whether output is for SEO, ads, or both;
workspace_project_id if the result should be saved.
MCP Rules
- Use
search_tools and get_tool_schema before Wordstat calls.
- Wordstat does not need
client_login or connection_id.
- For provider-specific follow-up, resolve scope through
get_provider_context.
Workflow
- Generate seed queries.
- Expand through
wordstat_top_requests.
- Check seasonality and region when relevant.
- Remove irrelevant intents and collect minus words.
- Cluster by user intent, not only lexical similarity.
- Produce SEO page structure and/or ad group structure.
- Save a document through Workspace only after project scope is resolved.
Before clustering or formatting the final result, read the relevant bundled references:
references/clustering-rules.md for cluster and campaign boundaries;references/intent-and-minus-words.md for intent and negative-keyword decisions;references/output-format.md for the deliverable structure.
Output
Return clusters, representative phrases, intent, recommended page/campaign, minus words, and validation notes. Mark estimates clearly when Wordstat data is unavailable.
