Use this when ad campaigns that let the platform pick the audience (Meta Advantage+, Google Performance Max, Google Demand Gen, or similar) bring plenty of cheap leads, signups, or clicks that rarely turn into revenue. Helps you choose the conversion event…
use this when building or updating a website for SEO plus AEO/GEO (AI assistants, ChatGPT, Copilot, Gemini) so pages are machine-readable, intent-clear, and citable
use this when choosing domains, URL slugs, titles, or H1s for SEO — Exact Match Domain (EMD) lessons and the safer brand-domain equivalent
Use this when writing or rewriting an X Article (long-form on x.com/i/article), with images between sections, a first-line hook, and no invented numbers.
Use this when designing or creating a new Grok Bot. Ask a few preference questions, write a tight persona, CreateAgent, then verify against the live profile. Coding bots use pstack / poteto-mode as the quality bar. On a fresh install, run setup-pstack first…
Use when auditing Grok Bot routines for token waste, offering a fleet checkup after template import, deciding cadence, or running the standing routine-healthcheck wake.
Use when auditing Grok Bot fleet transcripts for user friction, proposing new skills/bots/routines from repeated corrections, or running the standing transcript-healthcheck routine.
use this when creating explainer diagrams (architecture, sequence, process, cards for posts) as HTML/SVG/PNG so they are branded and not ranking-dashboard slop