| name | launch-risk |
| description | Build and maintain a launch-specific risk view covering failure scenarios, probability, impact, detectability, prevention, contingency, decision triggers, and accountable owners. |
Launch Risk
Use when a launch has enough technical, customer, operational, legal, commercial, or reputational exposure to require explicit risk management.
Procedure
- Define launch scope, rollout shape, affected audiences, timing, dependencies, and what failure would mean for users and the organization.
- Generate concrete failure scenarios across product, infrastructure, data, security, compliance, support, communications, partners, and demand or capacity where relevant.
- Rate likelihood and impact using a simple shared scale and include detectability or time-to-harm where it changes response urgency.
- Separate prevention controls from detection and contingency so a risk is not marked mitigated merely because monitoring exists.
- Assign one accountable owner and a practical mitigation, fallback, or acceptance decision to each material risk.
- Define launch triggers such as error rate, latency, support volume, data inconsistency, conversion drop, or external dependency failure that should pause or roll back rollout.
- Reassess risk after scope, timing, rollout percentage, dependency, or readiness evidence changes.
- Carry only material residual risks into the go-live decision and post-launch watch plan.
Decision rules
- Risks should be phrased as plausible events and consequences, not generic categories.
- A risk register with no owner or action is a list, not management.
- Monitoring reduces detection time; it does not necessarily reduce likelihood.
- Accepted risk needs the authority that owns the consequence.
Quality gate
Launch risk is managed when material scenarios have realistic ratings, prevention, detection, contingency, and owners; stop or rollback triggers are explicit; residual risks reach the correct decision authority; and the risk view changes as readiness evidence changes.