| name | linkedin |
| description | Publish and manage LinkedIn content via the Hyper MCP — text posts, article / link previews, document and PDF posts, organization (company page) posts, and AI-generated text-to-carousel posts. Use when the user wants to post on LinkedIn, share an article on LinkedIn, post to a LinkedIn company page, upload a PDF / document to LinkedIn, or build a LinkedIn carousel from text. |
| requires_toolkits | ["linkedin_toolkit"] |
| icon | linkedin |
| short_description | Publish LinkedIn text, article, document, company page, and carousel posts. |
LinkedIn
Skill for publishing to LinkedIn through the LinkedIn integration exposed by the Hyper MCP.
Out of scope — defer to other skills
| Request | Send them to |
|---|
| Instagram post / Reel / Story | instagram |
| TikTok organic posting | tiktok |
| TikTok ad campaign | tiktok-ads |
| Meta (Facebook / Instagram) ads | meta-ads |
| Google Ads campaign | google-ads |
| Amazon Sponsored Products campaign | amazon-ads |
Requirements
If linkedin_create_text_post is not in the tool list, stop and tell the user to enable Hyper MCP and connect LinkedIn.
Tool surface
| Tool | Purpose |
|---|
linkedin_create_text_post | Standard member or organization text post; also article / link posts via the article fields. |
linkedin_create_organization_post | Post explicitly as a company page (when you already know organization_id). |
linkedin_create_document_post | PDF / document post — LinkedIn renders pages as a swipeable document. |
linkedin_create_carousel_from_text | AI text-to-carousel pipeline — generates slides + assembles a PDF + publishes as a document post. |
Posting Rules
- Use
linkedin_create_text_post for standard member or organization posts.
- Use
linkedin_create_organization_post when the user explicitly wants to post as a company page and you already know the organization_id.
- Use
linkedin_create_document_post for PDF / document uploads. LinkedIn renders PDF pages as a swipeable document post.
- Use
linkedin_create_carousel_from_text when the user wants a text-to-carousel workflow driven by AI-generated slides.
Article / Link Posts
Do not rely on LinkedIn to scrape Open Graph metadata for API-created posts.
For reliable article posts:
- Provide
article_url.
- Prefer explicit
article_title, article_description, and thumbnail_url.
- If those fields are omitted, the backend may derive them from the shared page metadata, but explicit values are still more reliable.
Use this shape when editing or preparing a LinkedIn article post:
linkedin_create_text_post(
text="Caption text",
article_url="https://example.com/article",
article_title="Explicit preview title",
article_description="Explicit preview description",
thumbnail_url="https://example.com/thumbnail.jpg",
organization_id="123456789",
)
Document and Carousel Posts
LinkedIn carousels are implemented as document posts backed by a PDF.
Native PDF flow
Use linkedin_create_document_post when you already have a PDF URL or stored file ID:
linkedin_create_document_post(
text="Caption text",
title="Deck title",
document_url="https://example.com/deck.pdf",
organization_id="123456789",
)
Text-to-carousel flow
Use linkedin_create_carousel_from_text when the user wants the system to build the carousel from a block of source text:
linkedin_create_carousel_from_text(
text_content="Source content for the slides",
title="Carousel title",
caption="LinkedIn caption",
num_slides=4,
style="professional",
color_scheme="blue",
organization_id="123456789",
)
The current implementation:
- Parses the source text into slide content.
- Generates a single grid image with an image model.
- Splits the grid into individual slide images.
- Assembles a PDF.
- Publishes the PDF as a LinkedIn document post.
- Returns the live post URL — present this to the user to confirm the carousel is live.
Supported slide counts are 4, 6, and 9.
Manual Slide Editing
The current LinkedIn carousel pipeline is PDF-based. It does not provide a first-class live canvas editing loop before publish.
If a user wants manual refinement:
- Generate the carousel assets first.
- Review or edit the generated slide images / PDF externally.
- Post the final PDF with
linkedin_create_document_post.
Do not promise an in-product editable canvas workflow unless the tool is actually available in the current environment.
Organization Posting
When posting to a company page:
- If you don't know the
organization_id, call linkedin_get_my_managed_pages() first — it returns all company pages the connected account can post to, with their IDs.
- Use
linkedin_get_organization_posts_detailed(organization_id=...) to preview recent posts before publishing — avoids accidental duplicates.
- Pass
organization_id to whichever posting tool you're using.
- Expect LinkedIn org posting permissions to matter.
- If a post fails with a permissions error, verify that the authenticated account can post to that organization.
Failure Modes & Recovery
- Article preview is empty / wrong. LinkedIn ignored the scraped metadata. Re-call
linkedin_create_text_post with explicit article_title, article_description, and thumbnail_url.
- Permission error on organization post. Confirm with the user that their LinkedIn account has page-posting permission for the target
organization_id.
linkedin_create_carousel_from_text returned an unexpected slide count. Only num_slides of 4, 6, or 9 are supported.
- Document post fails with an invalid URL. The
document_url must be a directly-fetchable PDF (no auth, no HTML redirect page).