| name | swot-analysis |
| description | Analyze Strengths, Weaknesses, Opportunities, and Threats when you need to make strategic decisions, evaluate positions, or plan initiatives. Not for simple technical choices, debugging, or tactical execution. |
SWOT Analysis
Analyze internal Strengths and Weaknesses, plus external Opportunities and Threats to develop strategic insights.
Core Pattern
Apply SWOT analysis by:
- Identifying internal Strengths (what you do well)
- Identifying internal Weaknesses (what you lack)
- Identifying external Opportunities (what could help)
- Identifying external Threats (what could hurt)
- Developing strategies from these insights
Key Innovation: Mapping factors across four dimensions reveals strategic connections and action items that aren't obvious from linear thinking.
When to Use
Use this strategic framework when:
- Making strategic decisions
- Evaluating competitive position
- Planning projects or initiatives
- Assessing team or organization capabilities
- Facing complex decisions with multiple factors
Recognition test: "Is this a strategic decision with multiple factors?" If yes, map the situation.
The Four Dimensions
Internal Factors (What you control)
- Strengths: What you do well, advantages you have
- Weaknesses: What you lack, areas for improvement
External Factors (What you don't control)
- Opportunities: External situations you could leverage
- Threats: External risks that could hurt you
Step-by-Step Process
Step 1: List Strengths (S)
What do we do better than anyone else?
What unique resources do we have?
What do others see as our strengths?
Step 2: List Weaknesses (W)
What could we improve?
What do we do poorly?
What resources are we missing?
Step 3: List Opportunities (O)
What trends could we benefit from?
What changes are coming?
What competitors are vulnerable?
Step 4: List Threats (T)
What competitors are strong?
What trends work against us?
What could go wrong?
Step 5: Develop Strategies
- SO: Use Strengths to capture Opportunities
- ST: Use Strengths to address Threats
- WO: Overcome Weaknesses to pursue Opportunities
- WT: Minimize Weaknesses to avoid Threats
Application Examples
Example 1: Software Project
Strengths:
- Experienced team with deep domain knowledge
- Existing user base for feedback
- Clean codebase with good test coverage
Weaknesses:
- Limited budget for infrastructure
- Small team (can't scale quickly)
- No marketing expertise
Opportunities:
- Market trend toward our solution space
- Competitor recently raised prices (created gap)
- New technology enables better UX
Threats:
- Large competitor entering our space
- Economic downturn affecting customers
- Key dependency on third-party API
Strategies:
- SO: Leverage domain expertise to build better UX than competitor using new technology
- ST: Use existing user base loyalty to defend against large competitor
- WO: Partner with marketing-savvy company to overcome marketing weakness
- WT: Reduce dependency on third-party API to avoid vendor risk
Example 2: Career Decision
Strengths:
- Strong technical skills
- Good communication ability
- Network in the industry
Weaknesses:
- Limited management experience
- Prefer technical work over meetings
- Not interested in politics
Opportunities:
- Company growing rapidly
- New product line launching
- Remote work options expanding
Threats:
- Industry consolidating
- Ageism in tech
- Skills becoming commoditized
Strategies:
- SO: Use technical skills to lead new product line
- ST: Deepen specialization to differentiate
- WO: Develop technical leadership (not management) path
- WT: Build independent income streams to reduce job dependency
Example 3: Product Feature Decision
Strengths:
- Fast development team
- Existing infrastructure
- User data and analytics
Weaknesses:
- Limited design resources
- No mobile expertise
- Spaghetti code in some areas
Opportunities:
- Mobile usage increasing
- AI/ML becoming accessible
- Competitors slow to adapt
Threats:
- Platform changes (API deprecations)
- User privacy concerns increasing
- Attention spans decreasing
Strategies:
- SO: Use fast development to ship AI feature before competitors
- ST: Leverage user data to build better experience despite platform changes
- WO: Partner with design agency for mobile, don't build in-house
- WT: Refactor spaghetti code before it becomes critical
Output Format
After analysis, produce structured output:
# SWOT Analysis: [Subject]
## Internal Strengths (S)
1. [Strength 1] - [Why this matters]
2. [Strength 2] - [Why this matters]
3. [Strength 3] - [Why this matters]
## Internal Weaknesses (W)
1. [Weakness 1] - [Why this is a problem]
2. [Weakness 2] - [Why this is a problem]
3. [Weakness 3] - [Why this is a problem]
## External Opportunities (O)
1. [Opportunity 1] - [Potential impact]
2. [Opportunity 2] - [Potential impact]
3. [Opportunity 3] - [Potential impact]
## External Threats (T)
1. [Threat 1] - [Potential impact]
2. [Threat 2] - [Potential impact]
3. [Threat 3] - [Potential impact]
## Strategic Matrix
### SO Strategies (Strengths + Opportunities)
1. [Strategy] - Use [strength] to capture [opportunity]
2. [Strategy] - Leverage [strength] for [opportunity]
### ST Strategies (Strengths + Threats)
1. [Strategy] - Use [strength] to defend against [threat]
2. [Strategy] - Leverage [strength] despite [threat]
### WO Strategies (Weaknesses + Opportunities)
1. [Strategy] - Overcome [weakness] to pursue [opportunity]
2. [Strategy] - Address [weakness] to capture [opportunity]
### WT Strategies (Weaknesses + Threats)
1. [Strategy] - Minimize [weakness] to avoid [threat]
2. [Strategy] - Mitigate [weakness] despite [threat]
## Priority Actions
1. [Most important action from strategies]
2. [Second priority action]
3. [Third priority action]
## Key Insights
- [Most important realization]
- [Another critical insight]
Recognition Questions
When identifying factors:
- "Is this truly internal (we control) or external (we don't)?"
- "Is this specific or too vague?"
- "Do we have evidence for this, or is it speculation?"
When developing strategies:
- "Does this strategy combine factors from two quadrants?"
- "Is this actionable, not just theoretical?"
- "Does this play to our strengths or address real threats?"
Common Mistakes
❌ Wrong: Vague, generic statements ("We have good team")
✅ Correct: Specific, evidence-based ("Team has 10 years domain expertise")
❌ Wrong: Confusing internal/external (opportunities should be external)
✅ Correct: Opportunities are external factors you can leverage
❌ Wrong: Listing without developing strategies
✅ Correct: Use SWOT to generate actionable strategies (SO, ST, WO, WT)
❌ Wrong: Treating all factors as equal
✅ Correct: Prioritize by impact and feasibility
Advanced: TOWS Analysis
For deeper analysis, consider all four strategic combinations:
-
SO (Maxi-Max): Maximum strengths, maximum opportunities
- Aggressive growth strategies
-
ST (Maxi-Min): Maximum strengths, minimum threats
- Defensive strategies using strengths
-
WO (Mini-Max): Minimum weaknesses, maximum opportunities
- Build capabilities to capture opportunities
-
WT (Mini-Min): Minimum weaknesses, minimum threats
- Survival or retrenchment strategies
Trust intelligence - SWOT is only as good as your honesty about weaknesses and threats. Be real, not optimistic.
Genetic Code
This component carries essential Seed System principles for context: fork isolation:
<critical_constraint>
MANDATORY: All components MUST be self-contained (zero .claude/rules dependency)
MANDATORY: Achieve 80-95% autonomy (0-5 AskUserQuestion rounds per session)
MANDATORY: Description MUST use What-When-Not format in third person
MANDATORY: No component references another component by name in description
MANDATORY: Progressive disclosure - references/ for detailed content
MANDATORY: Use XML for control (mission_control, critical_constraint), Markdown for data
No exceptions. Portability invariant must be maintained.
</critical_constraint>
Delta Standard: Good Component = Expert Knowledge − What Claude Already Knows
Recognition Questions:
- "Would Claude know this without being told?" → Delete (zero delta)
- "Can this work standalone?" → Fix if no (non-self-sufficient)
- "Did I read the actual file, or just see it in grep?" → Verify before claiming
<critical_constraint>
MANDATORY: Use specific, evidence-based factors (not vague claims)
MANDATORY: Distinguish internal (S/W) from external (O/T) factors
MANDATORY: Develop actionable strategies (SO, ST, WO, WT combinations)
MANDATORY: Prioritize factors by impact and feasibility
No exceptions. SWOT without strategies is just a list.
</critical_constraint>