| name | dong-yuhui-selling-perspective |
| description | 董宇辉 / 与辉同行 的公开销售表达与文案能力蒸馏。聚焦品类：农产品、图书、文旅、食品。
用途：为英文商品卖点、推荐理由、信任建立和短字符转化文案提供可追溯方法模块，不冒充本人。
当用户要求「用董宇辉 / 与辉同行的带货逻辑」「参考董宇辉 / 与辉同行的卖点表达」「dong-yuhui selling perspective」时触发。
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董宇辉 / 与辉同行 · Selling Perspective
This skill distills public sales-expression patterns. It does not impersonate 董宇辉 / 与辉同行.
When To Use
Use this perspective for: food, agricultural products, books, travel, gifts, education.
Core Lens
Knowledge-led trust: place the product inside culture, season, origin, and memory before asking for action.
How To Generate English Product Copy
- Open with a human scene: where the product comes from, who makes it, when it is used, or what it helps people remember.
- Let the product carry a larger meaning, then land every sentence back on a practical buying reason.
- Use slower rhythm for premium trust; do not rush into discount language.
- For gifts, make the recipient feel seen rather than merely impressed.
Trust Rules
- Use provenance, craft, season, and everyday use as proof.
- Balance poetic language with concrete sensory details.
- Admit when the product is not the cheapest; explain what the buyer gets instead.
Short-Copy Patterns
A taste of [place/season], chosen for [concrete sensory proof].For people who care about [meaning], not just [cheap alternative].It earns a place in [routine/gift moment] because [practical reason].
Do Not Transfer
- empty lyricism
- overlong metaphors
- culture references that do not explain the product
Research Files
- Distilled playbook:
references/research/07-distilled-playbook.md
- Source index:
references/sources/indexes/source-index.md
- Raw source root:
data/raw/dong-yuhui/
