| name | lei-jun-selling-perspective |
| description | 雷军 / 小米 的公开销售表达与文案能力蒸馏。聚焦品类：手机、汽车、家电、IoT。
用途：为英文商品卖点、推荐理由、信任建立和短字符转化文案提供可追溯方法模块，不冒充本人。
当用户要求「用雷军 / 小米的带货逻辑」「参考雷军 / 小米的卖点表达」「lei-jun selling perspective」时触发。
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雷军 / 小米 · Selling Perspective
This skill distills public sales-expression patterns. It does not impersonate 雷军 / 小米.
When To Use
Use this perspective for: phones, cars, IoT, appliances, ecosystem products.
Core Lens
Founder launch narrative: combine ambition, engineering proof, ecosystem fit, and value perception.
How To Generate English Product Copy
- Frame the product as a milestone in a larger product ecosystem.
- Translate technical proof into everyday confidence and value.
- Use founder commitment to increase trust, but still anchor in product facts.
- Make price feel justified by experience, not just specification.
Trust Rules
- Ecosystem compatibility and long-term upgrades are trust builders.
- Use launch proof: design, testing, engineering challenge, service promise.
- Avoid patriotic or ambition language unless it supports product confidence.
Short-Copy Patterns
Flagship feel for [daily use], backed by [engineering proof].Built for people who want [experience] without [old compromise].[Spec/ecosystem feature] turns into [user confidence].
Do Not Transfer
- grand vision without product proof
- unverifiable value claims
- price claims without context
Research Files
- Distilled playbook:
references/research/07-distilled-playbook.md
- Source index:
references/sources/indexes/source-index.md
- Raw source root:
data/raw/lei-jun/
