competitive-intel

name	competitive-intel
description	Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions. Use when analyzing competitors, building sales battlecards, tracking market moves, positioning against alternatives, or when user mentions competitive intelligence, competitive analysis, competitor research, battlecards, win/loss, or market positioning.
license	MIT
metadata	{"version":"1.0.0","author":"Alireza Rezvani","category":"c-level","domain":"competitive-strategy","updated":"2026-03-05T00:00:00.000Z","frameworks":"ci-playbook, battlecard-template"}

Competitive Intelligence

Systematic competitor tracking. Not obsession — intelligence that drives real decisions.

Keywords

competitive intelligence, competitor analysis, battlecard, win/loss analysis, competitive positioning, competitive tracking, market intelligence, competitor research, SWOT, competitive map, feature gap analysis, competitive strategy

Quick Start

Ask in natural language for the deliverable you need:

"Map our competitive landscape" — direct, indirect, and future competitors "Build a battlecard for [competitor]" — sales-ready battlecard "Run a win/loss analysis" — recent wins and losses by reason "What did [competitor] do recently?" — competitor update tracking "Build a competitive positioning map" — 2x2 positioning map

Framework: 5-Layer Intelligence System

Layer 1: Competitor Identification

Direct competitors: Same ICP, same problem, comparable solution, similar price point. Same budget, different solution (including "do nothing" and "build in-house"). Well-funded startups in adjacent space; large incumbents with stated roadmap overlap.