| name | product-launch-video |
| description | Build polished product launch videos in Remotion from brief → storyboard → render → multi-agent review → iterate. Designed for 15-30s social clips for product launches, feature demos, and before/after transformations. Triggers on: product video, launch video, demo video, remotion video, make a video for launch.
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Product Launch Video Workflow
A repeatable workflow for producing 15-30s product launch videos using Remotion. Built for feature launches, app demos, and before/after transformations destined for X, LinkedIn, YouTube Shorts, and landing pages.
When to use
- Product launch needs a short, social-ready video
- New feature demo for X/LinkedIn
- Before/after product transformation clip
- Landing page hero video
Prerequisites
- Node.js 18+
- This repo cloned and
npm install run
- ffmpeg (only if exporting GIFs)
- A screen recording of the product (30-60s, used as design inspiration only)
- The launch copy: headline, tagline, key features, tone direction
Workflow
1. Gather inputs (parallel)
Pull these in parallel before writing anything:
- The brief — launch post, landing page, one-pager. Extract: headline, taglines, key features, tone.
- Brand tokens — fonts, colors, icons, logos. If you have a design system, surface its values. Otherwise, pull from the live product.
- Screen recording — a 30-60s recording of the product in real use. This is your design inspiration and a source of truth for actual UI copy. Never invent labels, agent names, or features that don't exist in the real app.
- Voice calibration (optional) — if the video has narration or you're ghostwriting captions in a specific voice, pull recent posts/clips to match cadence and word choice.
