| name | threads-hook-extractor |
| description | Reverse-engineer the hook from a viral Threads post or thread URL. Identifies which of the 10 canonical 2026 Threads formulas it uses (warm contrarian, data-point, build-in-public, quote-post, mini-list, relatable, listicle, story, curiosity-gap, how-I teardown), explains why it worked, and returns a blank template mapped to your topic with its primary goal (replies, reposts, likes, quotes). Use to learn from a post you admire. Not for writing your own (use threads-post-writer). |
Threads Hook Extractor
Paste a viral Threads post or thread URL. Get back: which hook formula it uses,
the exact structure, why it worked, and a blank template you can fill with your
own voice.
When to use
- User finds a viral post or thread they want to study
- User wants to replicate a specific creator's pattern
- Before
threads-post-writer, to seed a draft with a proven shape
Input
A Threads post or thread URL (threads.net or threads.com, /@handle/post/).
For a thread, the URL of the first post is best.
Output
- Formula identified (T1-T10 from
../../references/hook-formulas.md) with a
confidence score
- Container: single post vs thread, and why that container fit the idea
- Structural breakdown:
- The hook line (and for a thread, how post 1 opens the loop)
- Body architecture (per-post roles for a thread)
- The close (what earns the repost or the reply)
- Reaction-triggering devices (numbers, named entities, the open loop, the warm
invite)
- Primary goal the original chased (replies / reposts / likes / quotes)
- Why it worked psychologically and algorithmically
- Blank template with
{slot} markers matched to the original, ready for the
user's topic
- Cautions: anything in the original that would fail a 2026 audit (em dashes,
AI vocab, 2+ hashtags, link in post 1, a cold X tone)
Steps
- Parse the URL.
lib.url_parser.parse_threads_url(url) returns handle,
post_id, url_type.
- Get the text. This bundle has no built-in post reader, so ask the user to
paste the post or the full thread text. (If they later wire an Apify
post-read actor, read it automatically.)
- Detect the container. One self-contained post, or a multi-post thread.
- Classify against the 10 formulas using features:
- Single post: a warm contrarian claim (T1)? one hard number (T2)? a personal
metric/confession (T3)? a quote post adding a layer (T4)? a one-line-per-item
list (T5)? a relatable shared moment (T6)?
- Thread: a numbered teaching promise (T7)? a story starting at the tension
(T8)? a surprising result with the mechanism withheld (T9)? a first-person
"how I" teardown (T10)?
- Score confidence. If two formulas fit, return the top 2 with fit scores.
- Extract structure. Label each part by its role. For a thread, map post 1
(the loop), the front-loaded payoff, the body beats, and the closer.
- Name the primary goal the original optimized for.
- Generate a blank template with
{slot} markers matched to the original
shape and the user's topic.
- Audit the source. Flag any AI tells in the original so the user does not
copy them.
Example
See references/examples.md for worked teardowns.
Formulas reference
See ../../references/hook-formulas.md for the 10 canonical Threads formulas
with full skeletons and goal tags.
Files
SKILL.md - this file
references/classification-rules.md - feature extraction + scoring heuristics
references/examples.md - worked teardowns (single post and thread)
Related skills
threads-post-writer - use the extracted template to draft your own post or thread
threads-humanizer --mode audit - audit your draft before shipping