brand-guidelines

# Brand Guidelines Compliance ## Instructions Use this skill to ensure generated content matches the brand’s rules (voice, terminology, and visual/style constraints). ### Step 1: Collect inputs Before writing the final deliverable, confirm or extract: - The deliverable type (landing page copy, email, social post, UI labels, design spec, etc.) - The target audience and channel (if provided) - The brand guidelines source (text pasted by the user, an uploaded doc, or a link) - Any hard constraints (must-use phrases, legal requirements, forbidden claims, length limits) If critical brand info is missing (for example, color palette, logo rules, or tone of voice), ask targeted questions before final output. ### Step 2: Extract brand rules (from the provided guidelines) Create a concise “Brand Rules” summary containing (as available): - Voice & tone: formality level, personality traits, do/don’t wording, terminology rules - Copy style: punctuation, capitalization rules, reading level, CTA style - Visual/style tokens (if relevant): color palette (with codes), typography (font families/weights/sizes), spacing/grid, imagery style - Logo usage (if relevant): allowed lockups, minimum size, clear-space rules, placement rules - Accessibility constraints (if provided): contrast expectations, color-blind safe pairings When the guidelines are ambiguous, record assumptions explicitly. ### Step 3: Apply rules to the output While generating the deliverable: - Follow terminology and voice rules exactly - Use the provided visual tokens when the output includes styles/specs (e.g., CSS variables, design tokens, or UI mock copy labels) - Avoid forbidden wording/claims and use approved alternates - Keep formatting consistent with the brand guidance (headings, capitalization, punctuation) ### Step 4: Self-check before responding Add a short compliance section: - `Applied rules:` list the key brand rules that were applied - `Assumptions:` list any inferred or missing information you had to assume - `Potential gaps:` list anything that might violate the brand rules if the guidelines differ ## Examples ### Example 1: Rewrite copy in brand voice Input (user): “Rewrite this onboarding email to match our brand tone. Guidelines: friendly, concise, no exclamation marks, use ‘dashboard’ not ‘panel’.” Expected approach: 1. Extract voice rules (friendly, concise, no exclamation marks, terminology). 2. Rewrite the email copy using only approved terms and formatting. 3. Add `Brand compliance notes` describing applied rules. ### Example 2: UI text + tokens Input (user): “Create a settings screen copy and provide button/link style tokens based on our palette. Palette: Primary #0057FF, Text #111827. Typography: Inter, 14px for body.” Expected approach: 1. Extract palette + typography tokens. 2. Generate UI label copy consistent with tone. 3. Provide token suggestions (for example, `--color-primary`, `--font-body-size`) if style output is requested.