| social-subtext | Social Subtext Engine | Social Media | LinkedIn/X posts with 4-layer subtext instead of obvious takes | Writing social content that feels layered, never preachy or on-the-nose |
| content-erosion | Content Erosion Protocol | Content Writing | Systematic draft-deepening for blogs, newsletters, articles | Any content draft that feels flat, rushed, or surface-level |
| theme-strategy | Theme-Driven Content Strategy | Content/Marketing | Content calendar governed by a thematic North Star | Planning content series, campaigns, or editorial calendars that feel unified |
| visual-copy | Visual Prose for Copy | Copywriting | Sensory-immersive copy for landing pages, emails, VSLs | Sales copy that needs to make readers feel, not just think |
| avatar-wallet | Psychology Wallet for Avatars | Marketing | Screenplay-depth audience avatars with telling details | Building ICPs and personas that feel like real humans, not demographics |
| hooks-forge | Memorable Hooks Forge | Social/Marketing | Hooks and lines engineered for cultural memorability | Creating hooks, headlines, or taglines that "stay in your soul" |
| ghost-elevation | Ghostwriter Elevation Protocol | Ghostwriting | Complete craft-elevation framework for ghostwritten content | Elevating ghostwritten work from competent to unmistakably premium |
| off-center-sales | Off-Center Sales Narrative | Copywriting | Sales copy where the pitch is never direct (displacement selling) | Writing sales narratives that persuade without the reader feeling sold to |
| fanciful-brand | Fanciful Realism for Brands | Marketing | Brand storytelling grounded in emotional truth, not literal accuracy | Brand narratives, origin stories, and positioning that move people |
| cinematic-email | Cinematic Email Sequences | Content/Marketing | Email sequences structured as episodes with visual prose openings | Email campaigns that feel like serialized storytelling, not drip marketing |