| name | syra-incumbent-hype |
| description | Write Syra incumbent-hype X copy (four-beat industry → contrast → syra is → replaceable → URL). Use when the user asks for /incumbent, incumbent hype, replaceable-post text, zauth-style for Syra, or disruptive competitor-clone captions for Syra. |
Syra incumbent hype text
When the workspace is Syra, do not improvise this format from scratch.
- Read
.cursor/agents/content-swipe/INCUMBENT_HYPE_TEXT.md in the repo.
- Follow
.cursor/rules/incumbent-hype-text.mdc.
- Honor the named format in
web/src/content/posts/TEXT_POST_QUALITY_BAR.md (“incumbent hype text”).
- Spine: industry old process → old vs Syra (repo-true) →
syra is … → the … are replaceable. → real https:// URL.
- Default: 1 paste-ready + tighter + optional how-to reply. “More N” → N different angles.
- No invented TAM. No em dashes. No “excited to announce.” Never lead with buy $SYRA.
- Do not force the LLM Exchange launch spine (
X is live.). Do not run /hype stills unless asked.
- Update
.cursor/agents/state/last-incumbent.json after the run.
Steal structure only. Never steal competitor claims, metrics, or CTAs.
