desire-evaluator

name	desire-evaluator
description	Scores the strength of core human desire motivations (survival, status, belonging, control, curiosity) for a given app idea to predict user pull and retention potential.

Skill: desire-evaluator

Purpose

Apps that tap into primal human desires outperform apps that only solve functional problems. This skill scores how strongly an app idea connects to core motivational drivers, which predicts organic virality, retention, and pricing power.

Input

• Idea slug
• App concept description
• Optional: memory/ideas/<slug>/user_extraction.json (identity driver)
• Use this file as reference of what drives core human desires memory/extra-context/core-human-desires.md

Desire Dimensions

Dimension	Description	Example App
Survival	Health, safety, financial security	Calorie tracker, budgeting app
Status	Looking good, achieving, winning	Fitness leaderboard, portfolio tracker
Belonging	Community, connection, not being alone	Group savings, running clubs
Control	Mastery, autonomy, reducing chaos	Task manager, habit tracker
Curiosity	Learning, discovery, novelty	Language app, quiz game

Process

1. Score each dimension 1–5 based on how directly the app taps into it.
2. Identify the primary and secondary desire drivers.
3. Compute overall desire strength (weighted average).
4. Flag if no dimension scores ≥ 3 (weak desire signal → high churn risk).

Output

Write to memory/ideas/<slug>/desire_scores.json:

{
  "scores": {
    "survival": 0,
    "status": 0,
    "belonging": 0,
    "control": 0,
    "curiosity": 0
  },
  "primary_driver": "",
  "secondary_driver": "",
  "desire_strength": 0,
  "desire_strength_label": "strong | moderate | weak",
  "virality_potential": "high | medium | low",
  "notes": ""
}

Notes