premium-website-product

name	premium-website-product
description	Use when defining or qualifying a revenue-critical website as a premium commercial product, including proof, scope, investment logic, no-bid thresholds, and delivery promises; use website-builder after approval.
metadata	{"portable":true,"compatible_with":["claude-code","codex"]}

Premium Website Product

Acknowledgement: Shared by Peter Bamuhigire, techguypeter.com, [phone].

Set the commercial and quality product boundary before a premium website enters delivery.

Use When

• An agency must qualify a premium engagement
• scope and proof must justify price
• a brief may require paid discovery, reduced scope, or no-bid.

Do Not Use When

• Use website-builder after scope approval, or premium-ui-ux-design for the build-coupled visual experience gate.

Required Inputs

Artefact	Source or provider	Required?	Purpose	If absent
Business goals, buyer evidence, proof assets, budget range, constraints, and decision authority	Client discovery and agency records	yes	Test product viability	Stop or prescribe paid discovery when goals, authority, or evidence are insufficient

Workflow

1. Assess business outcome, audience, proof, constraints, and decision authority
2. Choose full premium, smaller premium, paid discovery, or no-bid
3. Define promises, exclusions, evidence, measurement, and acceptance