pricing

name	pricing
version	2.0.0
description	Product pricing strategies, monetization models, and revenue optimization for SaaS and digital products.
sasmp_version	1.3.0
bonded_agent	01-strategy-vision
bond_type	PRIMARY_BOND
parameters	[{"name":"pricing_model","type":"string","enum":["freemium","subscription","usage_based","tiered","perpetual"],"required":true},{"name":"target_segment","type":"string","enum":["smb","mid_market","enterprise","consumer"]}]
retry_logic	{"max_attempts":3,"backoff":"exponential"}
logging	{"level":"info","hooks":["start","complete","error"]}

Pricing Skill

Develop effective pricing strategies and monetization models. Master value-based pricing, tier design, and revenue optimization.

Pricing Models

Freemium

Free Tier:
- Basic features
- Limited usage (100/month)
- Community support

Paid Tier ($X/month):
- All features
- Unlimited usage
- Priority support

Metrics:

• Free-to-paid conversion: 2-5%
• Time to convert: 7-30 days

Subscription (SaaS)

Tier	Monthly	Annual	Features
Starter	$29	$290	Basic
Pro	$99	$990	+ Analytics
Business	$299	$2990	+ API
Enterprise	Custom	Custom	+ SLA

Usage-Based

Pricing Formula:
Base fee + (Usage × Per-unit rate)

Example (API):
$49 base + ($0.001 × API calls)

Pricing Strategy

Value-Based Pricing

Formula:

Your Price = (Customer Value Delivered) × (Capture Rate)

Example:
Customer saves $100K/year with your product
You capture 10% = $10K/year price

Price Sensitivity Analysis

Van Westendorp Method:

1. At what price is this too expensive?
2. At what price is this too cheap?
3. At what price is this expensive but worth it?
4. At what price is this a bargain?

Unit Economics

Key Metrics

LTV = ARPU × Gross Margin % / Churn %

Example:
$100 ARPU × 80% GM / 5% churn = $1,600 LTV

CAC Target: LTV/3 = $533 max CAC
Payback: 12 months max

Revenue Forecasting

Month | New MRR | Churn | Net New | Total MRR
------|---------|-------|---------|----------
1     | $10K    | $0    | $10K    | $10K
2     | $10K    | $0.5K | $9.5K   | $19.5K
3     | $12K    | $1K   | $11K    | $30.5K
...

Troubleshooting

Yaygın Hatalar & Çözümler

Hata	Olası Sebep	Çözüm
Low conversion