| name | product-screenshot-design |
| description | Use when creating product screenshots for marketing pages and app stores. Covers the staging (real data vs sample), the device frame, callouts, and how to keep screenshots fresh across product changes.
|
Product Screenshot Design
Real product screenshots build trust. Stylized illustrations of the product look fake.
Real over rendered
Actual product screenshots > 3D mockups. Show the real UI. Buyers can tell the difference.
Sample data
Use realistic sample data. NOT 'Lorem ipsum' or 'Customer 1'. Real-sounding names, dates, numbers.
Device frames
Optional. Modern preference: borderless. If using a frame, use a current device (current MacBook, not 2017).
Callouts
Arrow + caption pointing at specific UI elements. Use sparingly (1-2 per screenshot). Don't clutter.
Maintenance
Screenshots become stale when product changes. Plan to refresh quarterly. Mark screenshot date in alt text for tracking.
Common mistakes
Lorem-ipsum data. Old screenshots showing deprecated UI. 8 callouts on one image. Vector mockups that don't match real product.
Where this fits in X3 Compass
Applied across the X3 Compass design system.